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Everyone knows about the rising phenomena of social media, but what does that have to do with you, the engineer? What about engineers looking for employment? And can you really push your consultancy business, publication, and more to establish your own personal brand? Do engineering companies really need social media? Social networks are both a blessing and a curse to the engineer and scientist. The blessings are apparent: the abundance of free applications and their increasing mobility and transportability. The curse is that creating interesting and compelling content on these user-driven systems is best served by right-brain skills. But most engineers and scientists are left-brain oriented, and have generally shunned the right-brain skills like graphic design and creative writing as being indulgent and time wasting. This new book shows you how to develop better "right brain" skills and apply them to social media like Facebook, Twitter, LinkedIn and others, where so much professional communication, marketing, promoting and even collaborative technical work is taking place today.

Social media. --- Communication in engineering.

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Stay on top with the latest developments in scientific and technical journal publications! In Scholarly Communication in Science and Engineering Research in Higher Education, experts in the academic community propose cost-effective alternatives to commercial publications in the face of increased journal prices and reduced budgets. This book discusses recent technological innovations that can maintain the needs of researchers who need to stay on the cutting edge of science and technology as well as scholars who must be published and peer-reviewed in order to achieve tenure and promotio

Communication in science. --- Communication in engineering. --- Engineering --- Communication in research --- Science communication --- Science information --- Scientific communications --- Science

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Communicating as Women in STEM discusses various communication styles, also demonstrating how principles can be applied during interpersonal interactions in day-to-day environments. It provides women and other underrepresented groups, faculty and administrators with the tools they need to break barriers raised by different communication styles within the STEM fields. Sections cover tactics on how to become more aware of communication patterns and how to cope with, and improve, communication. This practical resource for women in the STEM fields is also ideal for mentors, educators, advisers and organizations interested in encouraging women to choose and remain in these fields. -- Provided by publisher.

Women --- Communication in science. --- Communication in engineering. --- Communication. --- Communication --- Engineering --- Communication in research --- Science communication --- Science information --- Scientific communications --- Science

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"This work exposes the deeply worrying state of discourse over geoengineering-the intentional manipulation of the earth's climate as means to halt or reverse global warming. These climate-altering projects, which range from cloud-whitening to carbon dioxide removal and from stratospheric aerosol injection to enhanced weathering, are all technological solutions to more complex geosocial problems. Geoengineering represents one of the most alarming forms of deliberative discourse in the twenty-first century. Yet geoengineering could easily generate as much harm as the environmental traumas it seeks to cure. Complicating these deliberations is the scarcity of public discussion. Most deliberations transpire within policy groups, behind the closed doors of climate-oriented startups, between subject-matter experts at scientific conferences, or in the disciplinary jargon of research journals. Further, much of this conversation occurs primarily in the West. Ehren Helmut Pflugfelder makes clear how the deliberative rhetorical strategies coming from geoengineering advocates have been largely deceptive, hegemonic, deterministic, and exploitative. In this volume, he investigates how geoengineering proponents marshal geologic actors into their arguments-and how current discourse could lead to a greater exploitation of the earth in the future. Pflugfelder's goal is to understand the structure, content, purpose, and effect of these discourses, raise the alarm about their deliberative directions, and help us rethink our approach to the climate. In highlighting both the inherent problems of the discourses and the ways geologic rhetoric can be made productive, he attempts to give "the geologic" a place at the table to better understand the roles that all earth systems continue to play in our lives, now and for years to come"--

Persuasion (Rhetoric) --- Communication in the environmental sciences. --- Communication in geology. --- Communication in engineering. --- Environmental geotechnology --- Social aspects. --- Environmental protection. Environmental technology --- Pragmatics

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The book is the follow-up to its predecessor “Automation, Communication and Cybernetics in Science and Engineering 2009/2010” and includes a representative selection of all scientific publications published between 07/2011 and 06/2012 in various books, journals and conference proceedings by the researchers of the following institute cluster: IMA - Institute of Information Management in Mechanical Engineering ZLW - Center for Learning and Knowledge Management IfU - Associated Institute for Management Cybernetics Faculty of Mechanical Engineering, RWTH Aachen University Innovative fields of application, such as cognitive systems, autonomous truck convoys, telemedicine, ontology engineering, knowledge and information management, learning models and technologies, organizational development and management cybernetics are presented.

Mathematics. --- Management. --- Industrial management. --- Artificial intelligence. --- Computer mathematics. --- Science education. --- Robotics. --- Automation. --- Communication. --- Computational Science and Engineering. --- Artificial Intelligence (incl. Robotics). --- Robotics and Automation. --- Science Education. --- Communication Studies. --- Innovation/Technology Management. --- Automatic factories --- Automatic production --- Computer control --- Engineering cybernetics --- Factories --- Industrial engineering --- Mechanization --- Assembly-line methods --- Automatic control --- Automatic machinery --- CAD/CAM systems --- Robotics --- Communication, Primitive --- Mass communication --- Sociology --- Automation --- Machine theory --- Science education --- Scientific education --- Computer mathematics --- Discrete mathematics --- Electronic data processing --- AI (Artificial intelligence) --- Artificial thinking --- Electronic brains --- Intellectronics --- Intelligence, Artificial --- Intelligent machines --- Machine intelligence --- Thinking, Artificial --- Bionics --- Cognitive science --- Digital computer simulation --- Logic machines --- Self-organizing systems --- Simulation methods --- Fifth generation computers --- Neural computers --- Business administration --- Business enterprises --- Business management --- Corporate management --- Corporations --- Industrial administration --- Management, Industrial --- Rationalization of industry --- Scientific management --- Management --- Business --- Industrial organization --- Administration --- Industrial relations --- Organization --- Math --- Science --- Mathematics --- Communication in engineering. --- Communication in science. --- Cybernetics. --- Mechanical brains --- Control theory --- Electronics --- System theory --- Communication in research --- Science communication --- Science information --- Scientific communications --- Engineering --- Computer science. --- Artificial Intelligence. --- Study and teaching. --- Informatics