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Sales force effectiveness drives every company's success, but keeping a sales organization at the top of its game is a constant challenge. As experts in the field, Andy Zoltners and Prabha Sinha have helped sales leaders around the world perfect their sales strategy, operations, and execution. Combining strategic insight with pragmatic advice, Building a Winning Sales Force provides current and aspiring sales leaders with innovative yet practical solutions to many of the most common issues faced by today's sales organizations. The book shows readers how to: assess how good their sales force
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If you read nothing else on sales, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you understand how to create the conditions for sales success.--
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According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales, meaning that each day more than fifteen million people earn their keep by persuading someone else to make a purchase. The Excellent Persuader has the unique ability to reach sales professionals, sales managers, and organizational leaders at every level. All sales professionals, whether entry-level, veteran, or manager, will be guided through the ART of how to become an excellent persuader by utilizing the techniques and specific strategies outlined in this resource. Through the use of sales, human resource development, management, and leadership techniques, The Excellent Persuader provides the tools in a reader-friendly manner to alter the paradigm through which struggling, average, above average, or overeager sales professionals approach their professions. Concerns voiced by sales leaders are addressed throughout, as well as specific techniques to educate, re-frame, or re-invent individuals' approaches to sales.
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Using various research methodologies, such as reviews, case studies, analytical modeling and empirical studies, this book investigates luxury fashion retail management and provides relevant insights, which are beneficial to both industrialists and academics. Readers gain an understanding of luxury fashion retailing, including proper operations and strategic management, which now are the most crucial items on the luxury fashion industry’s senior management agenda.
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