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The internationalization of SMEs
Authors: --- ---
ISBN: 0415133335 020328691X 1134785798 1280319372 0203435907 9780203435908 9780203286913 9780415133333 9781280319372 9786610319374 6610319375 9781134785797 9781134785742 1134785747 9781134785780 113478578X Year: 1998 Publisher: London New York Routledge

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Abstract

The Internationalization of Small to Medium Enterprizes uses information from annual surveys of companies in Europe during the period spanning the formation of a single European market. It addresses issues affecting small businesses such as marketing, entrepreneurship, export strategies and the single market, on an international basis. The book also contains detailed case studies of individual countries including The Netherlands, Finland, Switzerland and the UK.

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