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Book
Multilingualism at work : from policies to practices in public, medical and business settings
Authors: ---
ISBN: 9789027219299 902721929X 9789027288028 902728802X 9786612663352 1282663356 6612663359 Year: 2010 Volume: 9 Publisher: Amsterdam ; Philadelphia : John Benjamins Pub. Co.,

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Abstract

In case of a crisis companies are recommended to follow a one-voice-policy in the communication with their stakeholders. The following chapter investigates how the one-voice-policy is performed in multilingual business writing. In doing so it will be shown which linguistic means are sensitive for translating the original in the target language and how they may violate the principle of one-voice-policy.


Book
Communicative Practices at Work : Multimodality and Learning in a High-Tech Firm
Author:
ISBN: 1783090464 1783090472 9781783090464 1306137187 9781306137188 9781783090471 9781783090457 1783090456 9781783090440 1783090448 Year: 2013 Publisher: Blue Ridge Summit, PA : Multilingual Matters,

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Abstract

This book examines communicative practices in a circuit-board manufacturing plant in California's Silicon Valley, where the employees come from diverse ethnolinguistic backgrounds, their activities involve the use of high-tech equipment and their practices are shaped by, and sometimes contest, local and global forces. Analyses of the data show that learning occurs optimally when workers make strategic use of both their home languages and English within an ecology of semiotic systems. The book demonstrates the importance of accounting for multilingual practices in studies of multimodality. Through detailed ethnography it brings the reader to a better understanding of learning-in-practice in work environments, where the complexities and accelerated growth of new technologies along with a globalized world produce new forms of multilingual and multimodal communication.


Book
English and development : policy, pedagogy and globalization
Authors: ---
ISBN: 1847699472 9781847699473 1847699480 9781847699480 9781847699466 1847699464 9781847699459 1847699456 Year: 2013 Publisher: Bristol : Multilingual Matters,

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Abstract

This book investigates the relationship between English and personal and national development, as this is both discursively promoted (particularly through language policy) and practically realized in developing societies. It addresses the effects that the increased use of English and the promotion of English-language education are having in developmental contexts, and their impact on broader educational issues, on local language ecologies and on questions of cultural identity. It investigates these issues by drawing together a series of original examinations and case studies by a range of leading scholars working in this burgeoning field. The chapters focus on a variety of contexts from around the world, and the volume as a whole surveys and critiques the positioning and influence of English as a catalyst for development in the 21st century.


Book
Interactional Categorization and Gatekeeping : Institutional Encounters with Otherness
Author:
ISBN: 1783093684 9781783093687 9781783093694 1783093692 Year: 2015 Publisher: Blue Ridge Summit, PA : Multilingual Matters,

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Abstract

This book is about categorization processes in native/non-native workplace interaction, within the context of internship interviews between Danish employers and second language speakers who were born abroad. In this volume, which is one of the first books on gatekeeping, Tranekjær seeks to address processes of power and ideology from a conversation analytical perspective. The book examines the challenges that non-native internship candidates face in processes of employment when employers and job-counsellors seek to conceptualize, categorize and address the candidates’ linguistic, ethnic and religious otherness. The book shows how processes of categorization are influenced by broader structures of ideology related to social issues of controversy and debate such as migration, integration and second-language learning. The book also includes an overview of previous gatekeeping studies and proposes a redefinition of the term, which suggests a broader meaning and relevance of the notion.

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