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Public relations writing : an issue-driven behavioral approach
Authors: --- ---
ISBN: 0132564882 Year: 1999 Publisher: Upper Saddle River Prentice Hall

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Book
Influencer Networking Secrets : How to Build the Magnetic Influence, Meaningful Connection and Profitable Publicity of a Radically Generous Entrepreneur
Author:
ISBN: 1631952536 Year: 2021 Publisher: New York, New York : Morgan James Publishing,

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The entrepreneur's guide to creating an unpaid sales force with giving, generous hands.


Book
Etudier la Publicite
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ISBN: 2706122773 2706122765 2706125993 9782706122767 Year: 2016 Publisher: FONTAINE Presses Universitaires de Grenoble, PUG

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Alors que la publicité ne cesse d'attirer l'attention des journalistes, commentateurs et essayistes qui débattent de son pouvoir manipulateur et de son caractère idéologique, cet ouvrage fournit aux professionnels comme aux étudiants des repères pour aborder l'étude de la publicité en tant que question de société. Il dresse, des années 1950 à aujourd'hui, une synthèse claire des approches théoriques et méthodologiques et des questionnements abordés dans l'étude des discours et des pratiques publicitaires. Il donne des clés pour explorer les enjeux actuels (économiques, sociaux, culturels et politiques) de la publicité et montre les éclairages apportés par les Sciences de l'information et de la communication.

Tour:smart
Author:
ISBN: 155652966X 9781556529665 0979731305 9780979731303 9780979731303 Year: 2007 Publisher: Chicago, Ill. : Smart Books

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From packing the right equipment to keeping enough gas in the tank to get home, every aspect of making a successful tour with a band is addressed in this comprehensive guide. More than 100 luminaries and leading organizations from the world of touring?among them Chris Connelly, Henry Rollins, the House of Blues, and the Vans Warped Tour, as well as club owners, tour managers, and even sex advisors?provide handy insider know-how along with insight on mistakes commonly made by novice bands. Chapters address the nitty-gritty of touring, with instructions


Book
Zeitungslehre.
Author:
ISBN: 311138067X 3111021998 Year: 1955 Publisher: De Gruyter

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To celebrate the 270th anniversary of the De Gruyter publishing house, the company is providing permanent open access to 270 selected treasures from the De Gruyter Book Archive. Titles will be made available to anyone, anywhere at any time that might be interested. The DGBA project seeks to digitize the entire backlist of titles published since 1749 to ensure that future generations have digital access to the high-quality primary sources that De Gruyter has published over the centuries.


Book
Zeitungslehre.
Author:
ISBN: 3111380645 3111021963 Year: 1955 Publisher: De Gruyter

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To celebrate the 270th anniversary of the De Gruyter publishing house, the company is providing permanent open access to 270 selected treasures from the De Gruyter Book Archive. Titles will be made available to anyone, anywhere at any time that might be interested. The DGBA project seeks to digitize the entire backlist of titles published since 1749 to ensure that future generations have digital access to the high-quality primary sources that De Gruyter has published over the centuries.

Journalism
Author:
ISBN: 1280752874 0191517518 1429459786 9780191517518 9780191776199 019177619X 9781429459785 9786610752874 6610752877 0192806564 9780192806567 9780192806567 9781280752872 Year: 2005 Publisher: Oxford [England] New York

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Journalism: A Very Short Introduction examines how we get information and the many practical, political, and professional decisions that the journalist has to make. It argues that the core principles of ‘freedom of the press’ and the necessity of exposing the truth are as vital today as they ever were. The goals of journalism do not change. Almost everyone reads a newspaper, browses the Internet, listens to the radio, or watches TV. Journalism has an indelible effect on our worldview. Is journalism the ‘first draft of history’ or a dumbing-down of our culture and a glorification of the trivial and intrusive?

Letters from the editor
Authors: ---
ISBN: 0826266185 9780826266187 9780826217509 0826217508 9780826217554 0826217559 Year: 2007 Publisher: Columbia University of Missouri Press

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"A collection of essays by the first person outside the Pulitzer family to edit the St. Louis Post-Dispatch and the first Asian American to edit a major American newspaper. William F. Woo touches on a wide range of subjects to inspire the next generation of journalists"--Provided by publisher.


Book
Slovník žurnalistiky
Authors: ---
ISBN: 8024637693 9788024637693 9788024637525 8024637529 Year: 2017 Publisher: Praha

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Book
O komentáři, o komentátorech
Authors: --- --- --- --- --- et al.
ISBN: 9788024624242 8024624249 9788024622378 8024622378 Year: 2013 Publisher: [Prague, Czech Republic]

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