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Das Übungsbuch vermittelt dem Leser ein vertieftes Verständnis und eine Routine für die im Lehrbuch "Angewandte Marktforschung" thematisierten Entscheidungsbereiche, Konzepte und Methoden zur Datenerhebung und Datenanalyse. Entlang der typischen Ablaufschritte einer Marktforschungsstudie werden die in der Marktforschung regelmäßig angestellten Überlegungen anhand ausführlicher praxisbezogener Aufgaben und Fälle nachvollzogen und Argumentationsmuster eingeübt. Ein Schwerpunkt liegt auf den im Rahmen der Anwendung der verschiedenen Verfahren der Datenanalyse durchzuführenden Berechnungen. Einen hohen Stellenwert hat zudem die Reflexion und Gütebeurteilung von Marktforschungsstudien. Zu jeder Aufgabe werden ausführliche Lösungsansätze präsentiert, durch die zu eigenständigen, erweiterten und unternehmensbezogenen Problemlösungen angeregt wird.

Research -- Evaluation. --- Research -- Social aspects. --- Social sciences -- Methodology. --- Physical Sciences & Mathematics --- Sciences - General --- Research --- Social sciences --- Evaluation. --- Social aspects. --- Methodology. --- Science --- Science research --- Scientific research --- Information services --- Learning and scholarship --- Methodology --- Research teams

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Science --- Research --- Social aspects --- -Science --- -Natural science --- Science of science --- Sciences --- Science research --- Scientific research --- Information services --- Learning and scholarship --- Methodology --- Research teams --- Research. --- Science. --- Sociology. --- Social aspects. --- -Social aspects --- Science and society --- Sociology of science --- Science - Social aspects --- Research - Social aspects

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Sciences et civilisation --- Sciences et civilisation. --- Science --- Sciences --- Recherche --- Research --- Aspect social --- Philosophie --- Social aspects --- Philosophy --- Aspect social. --- Philosophie. --- Sciences - Aspect social --- Recherche - Aspect social --- Sciences - Philosophie --- Science - Social aspects --- Research - Social aspects --- Science - Philosophy --- Sciences - Aspect social. --- Sciences - Philosophie. --- Acqui 2006 --- Congrès --- Sociologie

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Research --- Science --- Science and civilization --- Recherche --- Sciences --- Sciences et civilisation --- Government policy --- Philosophy --- Political aspects --- Social aspects --- Politique gouvernementale --- Philosophie --- Aspect politique --- Aspect social --- Philosophie des sciences --- Politique publique --- James, William, --- Critique et interprétation --- Social aspects. --- Philosophy. --- James, William --- Critique et interprétation. --- Philosophie des sciences. --- Sciences et civilisation. --- Politique publique. --- Aspect politique. --- Aspect social. --- Government policy. --- Political aspects. --- Research - Social aspects --- Science - Social aspects --- Science - Philosophy

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This work reflects the continuing debate as to whether people should experiment on human embryos or not. The debate ranges from visions of new Frankenstein's monsters to the possibility of cures for AIDS or cancer. The book offers scientific, legal and ethical evidence on each side of the argument.

General ethics --- Human embryo --- Human reproductive technology --- embryo-onderzoek (experiment op embryo's, onderzoek op embryo's in vitro) --- Embryo, Human --- Embryology, Human --- Research&delete& --- Moral and ethical aspects --- Social aspects --- recherche sur l'embryon (expérimentation sur l'embryon, recherche sur les embryons in vitro) --- Embryo, Mammalian --- Ethics --- Reproductive Techniques --- Research --- #GBIB:CBMER --- Egoism --- Ethical Issues --- Metaethics --- Moral Policy --- Natural Law --- Situational Ethics --- Ethical Issue --- Ethics, Situational --- Issue, Ethical --- Issues, Ethical --- Law, Natural --- Laws, Natural --- Moral Policies --- Natural Laws --- Policies, Moral --- Policy, Moral --- Censorship, Research --- Mammalian Embryo --- Mammalian Embryo Structures --- Mammalian Embryonic Structures --- Embryonic Structures, Mammalian --- Embryo Structure, Mammalian --- Embryo Structures, Mammalian --- Embryonic Structure, Mammalian --- Embryos, Mammalian --- Mammalian Embryo Structure --- Mammalian Embryonic Structure --- Mammalian Embryos --- Structure, Mammalian Embryo --- Structure, Mammalian Embryonic --- Structures, Mammalian Embryo --- Structures, Mammalian Embryonic --- Embryo Research --- Laboratory Research --- Research Activities --- Research and Development --- Research Priorities --- Activities, Research --- Activity, Research --- Development and Research --- Priorities, Research --- Priority, Research --- Research Activity --- Research Priority --- Research, Laboratory --- Ethics, Research --- Reproduction Technics --- Reproduction Techniques --- Reproductive Technologies --- Technology, Reproductive --- Reproductive Technology --- Reproduction Technic --- Reproduction Technique --- Reproductive Technique --- Technic, Reproduction --- Technics, Reproduction --- Technique, Reproduction --- Technique, Reproductive --- Techniques, Reproduction --- Techniques, Reproductive --- Technologies, Reproductive --- Selective Breeding --- Reproductive Medicine --- Reproductive Health Services --- REPRODUCTIVE TECHNIQUES --- RESEARCH --- ETHICS --- Moral and ethical aspects. --- Social aspects. --- Procréation médicalement assistée --- Embryon humain --- Aspect social --- Aspect moral --- Recherche --- Human reproductive technology - Social aspects. --- Human reproductive technology - Moral and ethical aspects. --- Human embryo - Research - Social aspects. --- Human embryo - Research - Moral and ethical aspects. --- Human reproductive technology - Social aspects --- Human embryo - Research - Social aspects --- Human reproductive technology - Moral and ethical aspects --- Human embryo - Research - Moral and ethical aspects