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Periodical
Psychology & marketing.
ISSN: 15206793 07426046 Year: 1984 Publisher: [New York, N.Y.] : John Wiley & Sons

Consumer behavior : contemporary research in action.
Authors: --- ---
ISBN: 0395046386 9780395046388 Year: 1971 Publisher: Boston Houghton Mifflin


Periodical
Journal of consumer behaviour.
ISSN: 14791838 14720817 Year: 2001 Publisher: [London] : Henry Stewart Publications,

Understanding green consumer behavior : a qualitative cognitive approach
Author:
ISBN: 0415157323 9786610318377 1280318376 0203444035 113472859X 9780203444030 0203570820 9780203570821 6610318379 9786610075331 6610075336 9781134728602 1134728603 9781134728558 1134728557 9781134728596 9780415316194 0415316197 9780415157322 0415316197 9781280318375 Year: 1997 Publisher: London ; New York : Routledge,


Periodical
Journal of consumer research.
Authors: ---
ISSN: 00935301 15375277 Year: 1974 Publisher: Oxford : Oxford University Press,

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Abstract

Founded in 1974, the Journal of Consumer Research publishes scholarly research that describes and explains consumer behavior. Empirical, theoretical, and methodological articles spanning fields such as psychology, marketing, sociology, economics, communications, and anthropology are featured in this interdisciplinary journal. The primary thrust of JCR is academic, rather than managerial, with topics ranging from micro-level processes (such as brand choice) to more macro-level issues (such as the development of materialistic values).

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