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"Digital media are normal. But this was not always true. For a long time, lay discourse, academic exhortations, pop culture narratives, and advocacy groups constructed new information and communications technologies (ICTs) as exceptional. Whether they were believed to be revolutionary, dangerous, rife with opportunity, or other-worldly, these tools and technologies were framed as extraordinary. But digital media are now mundane, thoroughly embedded - and often unquestioned - in everyday life. Digital media are enmeshed in health and wellness, work and organizations, elections, capital flows, intimate relationships, social movements, and even our own identities. Although the study of these technologies has always been interdisciplinary - at the crossroads of computer science, cultural studies, science and technology studies, and communications - never has a sociological perspective been more valuable. Sociology excels at helping us re-see the normal. The Oxford Handbook of Digital Media Sociology is a perfect point of entry for those curious about the state of sociological research on digital media. Each chapter reviews the sociological research that has been done thus far and points towards unanswered questions. The 34 chapters in the Handbook are arranged in six sections which look at digital media as they relate to: theory, social institutions, everyday life, community and identity, social inequalities, and politics & power. The contributors to this volume provide a distinctly sociological center that will be an indispensable resource for scholars looking to find their way in the subfield, offering an overview of the research on digital media that is sure to illuminate this shifting terrain. Readers will find it accessible enough for use in class, and thorough enough for seasoned professionals interested in a concise update in their areas of interest"--

Digital media --- Social aspects --- Social media. --- Digital media. --- Online social networks. --- Médias sociaux. --- Médias numériques. --- Réseaux sociaux.

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Publicité (droit) --- Réseaux sociaux --- Protection de l'information (informatique) --- Concurrence déloyale --- Médias sociaux --- Ventes --- Marketing comportemental --- Médias numériques --- Internet --- Droit --- Promotion --- E-books --- Marketing comportemental. --- Promotion.

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The SAGE Handbook of Social Media Research Methods offers a step-by-step guide to overcoming the challenges inherent in research projects that deal with 'big and broad data', from the formulation of research questions through to the interpretation of findings. The handbook includes chapters on specific social media platforms such as Twitter, Sina Weibo and Instagram, as well as a series of critical chapters.

Social media --- Médias sociaux --- User-generated content --- #KVHA:Sociale media --- #KVHA:Digital research --- #KVHA:Media --- #SBIB:303H14 --- #SBIB:303H12 --- Methoden en technieken van de communicatiewetenschap --- Methoden en technieken: sociale wetenschappen --- Methods in social research (general) --- Mass communications --- Research --- Social media. --- Médias sociaux. --- Social media - Research --- Médias sociaux.

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Marketing --- sociale netwerken --- massacommunicatie --- marketing --- sociale media --- Interactieve marketing --- Interactive marketing --- Marketing interactif --- Médias sociaux --- Social media --- Sociale media --- #KVHA:Economie --- #KVHA:Marketing --- #KVHA:Sociale media --- #KVHA:Sociale netwerken --- #KVHA:Online communities --- #KVHA:Virale marketing --- Twitter --- Economic aspects --- YouTube --- Facebook

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The world is in the midst of a social media paradigm. Once viewed as trivial and peripheral, social media platforms like Twitter, Facebook and WeChat have become an important part of the information and communication infrastructure of society. They are bound up with business and politics as well as everyday life, work, and personal relationships. This international Handbook addresses the most significant research themes, methodological approaches and debates in the study of social media. It contains substantial chapters written especially for this book by leading scholars from a range of disciplinary perspectives, covering everything from computational social science to sexual self-expression. Part 1: Histories And Pre-Histories Part 2: Approaches And Methods Part 3: Platforms, Technologies And Business Models Part 4: Cultures And Practices Part 5: Social And Economic DomainsReview: This remarkable collection of original and thoughtful essays will have lasting value for students and researchers. The Handbook of Social Media not only defines the broad field of social media studies, but it sets the agenda for the future.

Mass communications --- Social media --- Social media. --- Médias sociaux. --- #SBIB:309H103 --- #SBIB:309H1711 --- Mediatechnologie / ICT / digitale media: sociale en culturele aspecten. --- Nieuwe media, informatietechnologie (videotex, beeldplaat, interactieve televisie, vergadertelevisie,...) --- Mediatechnologie / ICT / digitale media: sociale en culturele aspecten --- Médias sociaux.