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Een idee aub : over creativiteit op commando
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ISBN: 9789047005919 Year: 2012 Publisher: Amsterdam Business Contact

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In dit boek presenteert reclamemaker Erik Kessels de do's en don'ts van creativiteit, gebaseerd op zijn jarenlange ervaring. Kessels geeft u de hulpmiddelen om creatief te denken en om onderscheidende ideeën te leren herkennen. Tegelijk krijgt u een kijkje in de keuken van een van Nederlands bekendste reclamemakers.Bron : http://www.managementboek.nl


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Die nützliche Moderne : Graphik & Produkt-Design in Deutschland 1935-1955 (Ausstellung Munster, Westfälischen Landesmuseum für Kunst und Kulturgeschichte, 19. März - 4. Juni 2000)
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ISBN: 388789135X Year: 2000 Publisher: Münster Landschaftsverband Westfalen-Lippe

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Quand l'affiche faisait de la réclame ! L'affiche française de 1920 à 1940 : [exposition], Paris, Musée National des Arts et traditions populaires, 12 novembre 1991 - 3 février 1992.
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ISBN: 2711824985 Year: 1991 Publisher: Paris : Editions de la Réunion des Musées Nationaux,

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Anders zien
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ISBN: 9061680743 Year: 1974 Publisher: Nijmegen Socialistische uitg.


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Rookgordijnen : roken in de kunsten, van olieverf tot celluloid
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ISBN: 9076588643 Year: 2003 Publisher: Amsterdam Ludion

Artists, advertising, and the borders of art
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ISBN: 0226063070 9780226063072 9780226063089 0226063089 Year: 1995 Publisher: Chicago (Ill.): University of Chicago press

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In the first study of its kind, Michele H. Bogart explores in unprecedented detail the world of commercial art, its illustrators, publishers, art directors, photographers, and painters. She maps out the border between art and commerce and expands our picture of artistic culture and practice in the twentieth century with unexpected pairings of Norman Rockwell and Andy Warhol, J.C. Leyendecker and Georgia O'Keeffe, the Metropolitan Museum of Art and Pepsi-Cola, the avant garde and the Famous Artists Schools, Inc. From the turn of the century through the 1950s, the explosive growth of popular magazines and the national advertising that supported them offered artists new sources of income and new opportunities for reaching huge audiences. Bogart shows how this change in the marketplace forced a rethinking of the purpose of artistic practice. She examines how Howard Pyle, Charles Dana Gibson, Norman Rockwell, and other illustrators understood their identities. She looks at billboard production; at the growing schism between art posters and billboard advertisements; at the new roles of the art director; at the emergence of photography as the dominant advertising medium; and at the success of painters in producing fine art for advertising during the 1930s and 1940s.

Advertising the American dream : making way for modernity, 1920-1940
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ISBN: 0520058852 0520052536 9780520052536 Year: 1986 Publisher: Berkeley (Cal.) University of California Press

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