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Agriculture --- Economic aspects --- Bulgaria. --- Bulgarien. --- Landwirtschaft. --- Economic aspects. --- Business, Economy and Management --- Business Management --- Economics
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"Social Media Marketing was the first textbook to cover this vital subject and has quickly become the market leader. It melds essential theory with practical application and covers core skills such as strategic planning for social media applications, incorporating these platforms into the brand's marketing communications, and harnessing social media data to yield consumer insights. The authors outline the 'four zones' of social media that marketers can use to help achieve their strategic objectives: 1. Community 2. Publishing 3. Entertainment 4. Commerce The new fourth edition has been extensively updated to include new content on tactical planning and execution and coverage of the latest research within social media marketing"--
Social media --- Online social networks --- Internet marketing --- Economic aspects --- Marketing --- Computer. Automation --- sociale media --- marketing --- marketingstrategie --- Social media - Economic aspects --- Online social networks - Economic aspects
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This book is the first of its kind in several overlapping and rapidly developing fields that now dominate news headlines - among them the fields of crypto-currency, digital payments platforms, 'fintech,' and central bank digital currencies ('CBDCs'). With crypto and fintech now threatening to transform finance in destabilizing and anti-democratic ways, and with China and other nations now digitizing their national currencies in the form of CBDCs that make the US dollar and national payments infrastructure look ever more quaint and outmoded, this book shows both why the US and other democratic commercial societies must, and how they can, democratically digitize their currencies, their national payments systems, and the authorities that respectively issue and administer them - in the US, the Federal Reserve System ('the Fed'). Robert C. Hockett is Edward Cornell Professor of Law and Professor of Public Policy at Cornell University, USA. He is also Senior Counsel at Westwood Capital, a socially responsible investment bank, and a Visiting Professor of Finance at Georgetown University's McDonough School of Business. Formerly with the Federal Reserve Bank of New York and the International Monetary Fund, his principal teaching, research, and writing interests lie in the fields of organizational, financial, and monetary law and economics in both their positive and normative, as well as their national and transnational, dimensions. His guiding concern in these fields is with the legal and institutional prerequisites to a just, prosperous, and sustainable economic order.
Macroeconomics --- Financial organisation --- macro-economie --- sociale interventies --- Democracy --- Economic aspects.
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"Tim Jordan deftly explores the workings of the trillion-dollar digital economy. He discusses the hype and significance surrounding its activities and practices in order to outline important concepts, theory, and policy questions. Rich with case studies, the book is an important reference for those getting to grips with this contemporary phenomenon"--
Business enterprises --- Electronic commerce. --- Information technology --- Technological innovations. --- Economic aspects. --- Electronic commerce --- Economic aspects --- Technological innovations --- Economics --- Firms and enterprises --- Mass communications --- Computer. Automation --- Information technology - Economic aspects --- Business enterprises - Technological innovations
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Water resources development --- Water-supply --- Availability, Water --- Water availability --- Water resources --- Natural resources --- Public utilities --- Water utilities --- Energy development --- Economic aspects --- Economic aspects. --- Agricultural Economics
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Shipbuilding --- Naval architecture --- Construction navale --- Architecture navale --- Periodicals. --- Safety measures --- Periodicals --- Economic aspects --- Périodiques --- Sécurité --- Mesures --- Aspect économique --- Naval architecture. --- Shipbuilding. --- Economic aspects. --- Safety measures.
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Islam --- Economics --- Economic theory --- Political economy --- Social sciences --- Economic man --- Mohammedanism --- Muhammadanism --- Muslimism --- Mussulmanism --- Religions --- Muslims --- Economic aspects --- Religious aspects --- Religious aspects. --- Economic aspects. --- Arts and Humanities --- Religion
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"Considers original streaming TV, popular fiction, artworld trends, and academic theories and explains the recent obsession with immersion, authenticity, and total transparency"--
Arts --- Capitalism --- Economic aspects --- Political aspects --- Capitalism. --- Philosophy. --- Economic aspects. --- Political aspects. --- Philosophy and psychology of culture --- aesthetics --- capitalism --- philosophy of art --- cultuurfilosofie
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This guidebook, aimed at those interested in studying media industries, provides direction in ways best suited to collaborative dialogue between media scholars and media professionals. While the study of media industries is a focal point at many universities around the world - promising, as it might, rich dialogues between academia and industry - understandings of the actual methodologies for researching the media industries remain vague. What are the best methods for analysing the workings of media industries - and how does one navigate those methods in light of complex deterrents like copyright and policy, not to mention the difficulty of gaining access to the media industries? Responding to these questions, Industrial Approaches to Media offers practical, theoretical, and ethical principles for the field of media industry studies, providing its first full methodological exploration. It features key scholars such as Henry Jenkins, Michele Hilmes, Paul McDonald and Alisa Perren. -- Source other than library of Congress.
Mass communications --- Mass media --- Médias --- Economic aspects --- Aspect économique
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