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Théorie de l'influence : le hub - Méthode d'influence : le hub management - L'influence en pratique - L'avis des experts - Les 101 mots de l'influence

Information resources management --- Communication in organizations --- Influence (Psychology) --- Advertising media planning --- Communication in marketing --- Corporate image --- Gestion de l'information --- Communication dans les organisations --- Influence (Psychologie) --- Plans médias --- Communication en marketing --- Entreprises --- Image --- Publicité --- Plans médias --- Information resources management. --- Plans médias. --- Publicité. --- Communication en marketing. --- Image. --- Informatie en communicatie : Communicatie --- Information et communication : Communication --- influence --- médias --- environnement médiatique --- stratégies d'influence --- information --- communication --- enjeux de communication