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Why do so many world-changing insights come from people with little or no related experience? Charles Darwin was a geologist when he proposed the theory of evolution. And it was an astronomer who finally explained what happened to the dinosaurs. Frans Johansson's The Medici Effect shows how breakthrough ideas most often occur when we bring concepts from one field into a new, unfamiliar territory, and offers examples how we can turn the ideas we discover into path-breaking innovations. Clayton M. Christensen--bestselling author of The Innovator's Dilemma--has described The Medici Effect as "one of the most insightful books about managing innovation I have ever read. Its assertion that breakthrough principles of creativity occur at novel intersections is an enduring principle of creativity that should guide innovators in every field." Now with a new preface and a reading guide, The Medici Effect is timeless classic that will help you reach your innovative peak.--
Technological innovations --- Creative thinking --- Creative thinking. --- Technological innovations.
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Civilisation --- Art --- Architecture --- Visionary architecture --- Architectural design. --- Industrial design. --- Technological innovations --- Architecture visionnaire --- Design architectural --- Design --- Innovations --- Technological innovations.
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This book deals with the process that leads to innovations. It provides an overall method for innovating in companies. As the method originated in Delft, it is called The Delft Innovation Method, and it consists of five interconnected elements: 1) a general model of the corporate innovation process; 2) a facilitative leadership style; 3) a diversely composed innovation team; 4) the use of creative techniques; and 5) the connection of the company to the external world. The Delft Innovation Method is written in a basic style with clarifying examples and illustrations. It starts a learning process on corporate product- and service-innovation. The metaphor of going on an 'innovation country tour of discovery' is used for structuring the book. It offers a general description of the future innovation country, a detailed roadmap of that country, and details are given about how to organize for this trip and how to find fellow travelers.
Product strategy --- Organization theory --- Technological innovations --- Management.
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Online and social media have become indispensible tools for journalists, but you still have to know how to find and tell a great story. To be a journalist today, you must have not only the practical skills to work with new technologies, but also the understanding of how and why journalism has changed. Combining theory and practice, Online Journalism: The Essential Guide will take you through the classic skills of investigating, writing and reporting as you master the new environments of mobile, on-demand, social, participatory and entrepreneurial journalism. You will also develop must-have skills in app development for smartphones and tablets, as well as techniques in podcast, blog and news website production.
Journalistiek en internet --- Journalistiek en internet. --- Online journalism --- Journalism --- Digital media --- Technological innovations --- Journalism - Technological innovations
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Analytics are driving big changes, not only in what marketing departments do but in how they are organized, staffed, led, and run. Leaders are grappling with issues that range from building an analytically driven marketing organization and determining the kinds of structure and talent that are needed, to leading interactions with IT, finance, and sales and creating a unified view of the customer. The Analytical Marketer provides critical insight into the changing marketing organization--digital, agile, and analytical--and the tools for reinventing it. Written by the senior global vice president of marketing for SAS, The Analytical Marketer is based on firsthand experience. Challenged to change by its company's own analytical products, the SAS marketing organization was forced to rethink itself in order to take advantage of the new capabilities that those tools offer the modern marketer. Key marketers and managers at SAS tell their stories alongside the author's candid lessons learned as she led the marketing organization's transformation. With additional examples from other leading companies, this book is a practical guide to creating a set of best practices and a new marketing culture that thrives on and adds value through data and analytics.--
Applied marketing --- Business management --- Marketing --- Quantitative research. --- Technological innovations. --- Management.
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Creative Belgium reikt voor de 36ste keer awards uit voor de beste campagnes rond advertising, design en digitale communicatie. Dit boek verzamelt de strafste creaties gemaakt door Belgische creatieven, van bedenkers over designers tot producers.Laat je inspireren door de meest kleurrijke, originele, grappige en uitdagende werken die je ongetwijfeld niet onberoerd laten. The book is een jaarlijks eerbetoon aan de kracht van onze internationaal gerenommeerde reclamegoeroes.Bron : http://www.acco.be
Reclame --- Creativiteit --- Design --- Sociale media --- Reclamecampagnes --- Innovations --- Reclamecampagne --- Musiceren
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Late 1990s information designers seek to edify more than to persuade, to exchange more than to foist upon. With ever more powerful technologies of communication, we have learned that the issuer of designed information is as likely as the intended recipient to be changed by it, for better or worse. The contributors to this book are both cautionary and hopeful as they offer visions of how information design can be practiced diligently and ethically, for the benefit of information consumers as well as producers. They present various methods that seem to work, such as sense-making and way-finding. They make recommendations and serve as guides to a still young but pervasive and persuasive field.
Communicatie. --- Communication in design. --- Communication --- Informatie. --- Vormgeving. --- Technological innovations.
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"What makes a global corporation give away its prized intellectual property? Why are Ivy League universities allowing anyone to take their courses for free? What drives a farmer in rural Africa to share his secrets with his competitors? A collection of hactivists, hobbyists, forum-users and maverick leaders are leading a quiet but unstoppable revolution. They are sharing everything they know, and turning knowledge into action in ways that were unimaginable even a decade ago. Driven by technology, and shaped by common values, going ‘open' has transformed the way we live. It's not so much a question of if our workplaces, schools and colleges go open, but when. Packed with illustration and advice, this entertaining read by learning futurist, David Price, argues that ‘open' is not only affecting how we are choosing to live, but that it's going to be the difference between success and failure in the future."
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Two experts show that innovation is a skill that can be learned and describe eight essential practices for achieving success.
Electronic books. -- local. --- Knowledge management. --- Technological innovations. --- Technological innovations --- Management --- Business & Economics --- Management Styles & Communication --- Management of knowledge assets --- Breakthroughs, Technological --- Innovations, Industrial --- Innovations, Technological --- Technical innovations --- Technological breakthroughs --- Technological change --- Information technology --- Intellectual capital --- Organizational learning --- Creative ability in technology --- Inventions --- Domestication of technology --- Innovation relay centers --- Research, Industrial --- Technology transfer --- Knowledge management --- E-books --- Innovatie --- Ondernemingen.
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You can create the next breakthrough innovation. A revolution is under way. But it's not about tearing down the old guard. It's about building, it's about creating, it's about breathing life into groundbreaking new ideas. It's called the Maker Movement, and it's changing the world. Mark Hatch has been at the forefront of the Maker Movement since it began. A cofounder of TechShop - the first, largest, and most popular maker space - Hatch has seen it all. Average people pay a small fee for access to advanced tools - everything from laser cutters and milling machines to 3D printers and AutoCAD software. All they have to bring is their creativity and some positive energy. Prototypes of new products that would have cost $100,000 in the past have been made in his shop for $1,000. The Maker Movement is where all the next great inventions and innovations are happening - and you can play a part in it. The Maker Movement Manifesto takes you deep into the movement. Hatch describes the remarkable technologies and tools now accessible to you and shares stories of how ordinary people have devised extraordinary products, giving rise to successful new business ventures. He explains how economic upheavals are paving the way for individuals to create, innovate, make a fortune - and even drive positive societal change - with nothing more than their own creativity and some hard work. It's all occurring right now, all around the world - and possibly in your own neighborhood. The creative spirit lives inside every human being. We are all makers. Whether you're a banker, lawyer, teacher, tradesman, or politician, you can play an important role in the Maker society. So fire up your imagination, read The Maker Movement Manifesto - and start creating! Praise for The Maker Movement Manifesto: It's the same revolutionary innovation model, but now applied to one of the biggest industries in the world-manufacturing. (Chris Anderson, CEO, 3D Robotics, and former Editor-in-Chief, Wired). He (Henry Ford) probably would have started in TechShop. (Bill Ford, Executive Chairman, Ford Motor Company, and great-grandson of Henry Ford). We are heading into a new age of manufacturing...Hatch has a front-row seat and has written the must-follow guide to democratize this new age. This is the book I wish every American would use. It contains the keys to the future of work and joy for everyone. (Robert Scoble, Startup Liaison Officer, Rackspace). TechShop is the garage that Thomas Edison wished he had, and thanks to Mark Hatch, it's open it to the public. This book is a lifeline to a country with a skills gap that threatens to swallow us all. For aspiring inventors and entrepreneurs, The Maker Movement Manifesto is a 'celebration in the making' - even if the only thing you make is a mess. (Mike Rowe, Dirty Jobs). Mark's book is pitch-perfect on why the Maker Movement is so important for our collective future. (Beth Comstock, CMO and SVP, GE).Bron : http://www.bol.com
Diffusion of innovations --- Technological innovations --- Economic aspects. --- Innovations, Diffusion of --- Acculturation --- Communication --- Culture diffusion --- Economic aspects --- Creativiteit --- Innovatie --- Technologie --- Economische ontwikkeling --- Verandering --- Communities --- Veranderingsmanagement --- Duurzaam ondernemen --- Duurzame ontwikkeling --- Community --- Musiceren --- Maatschappij
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