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Social business en social media marketing hebben grote impact op de hedendaagse marketing en communicatie. Het Handboek.Social helpt de lezer een social media strategie te ontwikkelen, inzicht te krijgen in de succesfactoren van social media en geeft concreet richting aan een transitie naar social business. Het boek kent een groot aanbod van cases en inzichten van internationale experts. Het boek biedt tevens een aanvullende website vol met cases en extra digitaal materiaal. Het Handboek.Social is een doordachte beleving. Bron : http://www.cosmox.be

Marketing : social media. --- Applied marketing --- Computer architecture. Operating systems --- e-commerce --- marketingstrategie --- marketingcommunicatie --- internet --- Online marketing --- Sociale media --- 316.772.5 --- consumentengedrag --- onlilne marketing --- social media --- #SBIB:309H2812 --- #SBIB:309H1713 --- Communicatie naar computerisering "Mens-machine communicatie" --- Marketing, consumentengedrag, consumentisme --- Mediatechnologie: nieuwe toepassingen (abonnee-televisie, electronic mail, desk top publishing, virtuele realiteit...) --- Cybermarketing --- Marketing --- Interactieve marketing --- Marketingstrategieën --- Marketingstrategie --- Financiewezen --- Onlinemarketing

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In het discours over de nieuwe (sociale) media ontbreekt al te vaak de kritische noot. Webpionier en socioloog Ben Caudron zorgt daarom voor de nodige tegenwerpingen en geeft in zijn vandaag verschenen boek "Niet leuk? Mijmeringen over nieuwe media, mensen en macht", zijn visie over hoe mensen en technologie zich tot elkaar verhouden en hoe het optimaal gebruik van de sociale media een invloed kan hebben op de bestaande machtsposities van media, politiek en industrie.Een bundeling van negen vlot leesbare essays, (ironische) mijmeringen van een passioneel observator en participant.http://www.pelckmans.be

nieuwe media --- sociale media --- Mass communications --- Digital media --- Philosophy --- Social media --- #SBIB:309H1000 --- #SBIB:309H103 --- BPB1303 --- Nouvelle technologie --- Médias sociaux --- Changement technologique --- 691 Informatiemaatschappij --- 690 Sociale media --- 316.772.5 --- Media: algemene en theoretische werken --- Mediatechnologie / ICT / digitale media: sociale en culturele aspecten --- Nieuwe technologie --- Sociale media --- Technologische verandering --- Communicatie naar computerisering "Mens-machine communicatie" --- Communicatiesociologie --- Communicatie --- Sociale communicatie --- Media --- 696.2 Sociale media --- cambio tecnológico --- technologische verandering --- teknologinen muutos --- technologinis pakeitimas --- teknologisk förändring --- mudança tecnológica --- trasformazione tecnologica --- technologická zmena --- технологична промяна --- bidla teknoloġika --- τεχνολογική αλλαγή --- tehnološka promjena --- technologická změna --- technológiai változás --- evoluție tehnologică --- tehnoloģijas maiņa --- technologischer Wandel --- tehnološka sprememba --- tehnoloogiline muutus --- rozwój technologii --- technological change --- ndryshim teknologjik --- технолошка промена --- teknologisk forandring --- athrú teicneolaíoch --- développement technique --- digitálna revolúcia --- технолошки развој --- technological progress --- tehnoloģiskā attīstība --- tekniska framsteg --- mutamento tecnologico --- technologický rozvoj --- tekniskt framsteg --- technischer Fortschritt --- digitalna revolucija --- digitális forradalom --- tehnoloogia areng --- rivoluzione digitale --- athrú teicneolaíochta --- aanpassing technische vooruitgang --- sviluppo tecnologico --- tehnikas progress --- технички напредак --- revolución digital --- technológiai változások --- προσαρμογή στην τεχνική πρόοδο --- aanpassing aan technische vooruitgang --- pielāgošanās tehnikas attīstībai --- digitaalinen vallankumous --- développement technologique --- ψηφιακή επανάσταση --- a műszaki fejlődéshez történő hozzáigazítás --- rewolucja cyfrowa --- technologische ontwikkeling --- rivoluzzjoni diġitali --- revoluție digitală --- tehnološke promjene --- mukautuminen tekniikan kehitykseen --- развитие на технологиите --- progresso tecnico --- technical progress --- tehnoloģiju maiņa --- postęp technologiczny --- adaptare la progresul tehnic --- technologijos tobulinimas --- digitale revolutie --- teknologiska framsteg --- прилагођавање техничком напретку --- цифрова революция --- техническо развитие --- prilagajanje tehničnemu napredku --- technologische Entwicklung --- revolução digital --- anpassning till tekniska framsteg --- tehnikas attīstība --- tehnološki napredak --- приспособување на технолошките промени --- mutation technologique --- prispôsobenie technickému pokroku --- rozwój technologiczny --- tekniikan kehittyminen --- přizpůsobení technickému pokroku --- progrès technique --- tekniikan kehitys --- a műszaki fejlődéshez való igazodás --- teknologisk udvikling --- progreso técnico --- réabhlóid dhigiteach --- műszaki fejlődés --- adaptation au progrès technique --- digitální revoluce --- teknisk udvikling --- progress tekniku --- tilpasning til den tekniske udvikling --- zhvillim tekonologjik --- progreso tecnológico --- приспособяване към техническия напредък --- Anpassung an den technischen Fortschritt --- kohandumine tehnika arenguga --- adaptación al progreso técnico --- технически напредък --- prisitaikymas prie technikos pažangos --- tekninen muutos --- desarrollo tecnológico --- dezvoltare tehnologică --- teknologinen kehitys --- změna technologie --- tekninen kehitys --- technikos pažanga --- teknisk fremskridt --- skaitmeninė revoliucija --- technologinis pokytis --- technological development --- teknikutveckling --- adeguamento al progresso tecnico --- tehnika arenemine --- technologijų raida --- technológiai fejlesztés --- techninė pažanga --- progrès technologique --- технички развој --- teknologiske forandringer --- technológiai fejlődés --- desenvolvimento tecnológico --- tehnološki razvoj --- prilagoditev tehničnemu napredku --- adattament għall-progress tekniku --- sopeutuminen tekniikan kehitykseen --- attività tecnologica --- cambiamento tecnologico --- tilpasning til teknisk fremskridt --- tehnika areng --- технолошки напредок --- përparim teknologjik --- digitaalrevolutsioon --- tehnikaareng --- révolution numérique --- progres tehnic --- tehnoloģijas attīstība --- digitālā revolūcija --- adaptation to technical progress --- żvilupp teknoloġiku --- teknologins utveckling --- τεχνολογική εξέλιξη --- voortschrijden van de technologie --- tehnični napredek --- digital revolution --- sfida tecnologica --- digitale Revolution --- pielāgošana tehniskajam progresam --- technický pokrok --- adaptação ao progresso técnico --- technische vooruitgang --- dostosowanie do postępu technicznego --- crise de adaptação tecnológica --- τεχνική πρόοδος --- adaptim ndaj përparimeve teknologjike --- prilagodba tehničkom napretku --- progresso técnico --- műszaki fejlődéshez történő hozzáigazítás --- new technology --- nieuwe technologie --- ny teknik --- új technológia --- нова технология --- nowe technologie --- jauna tehnoloģija --- nuova tecnologia --- nova tecnologia --- nová technológia --- nueva tecnología --- teknologji e re --- nová technologie --- uus tehnoloogia --- uusi teknologia --- tehnologie avansată --- neue Technologie --- teknoloġija ġdida --- нова технологија --- νέες τεχνολογίες --- nova tehnologija --- ny teknologi --- naujoji technologija --- moderná technológia --- alta tecnologia --- Spitzentechnologie --- neuartige Technologie --- tecnología avanzada --- technique de pointe --- fejlett technológia --- advanced technology --- Hightech --- advanced technique --- kõrgtehnoloogia --- avanceret teknik --- alta tecnología --- progresivní technologie --- high-tech --- korszerű technika --- forkantteknologi --- teknikë e përparuar --- arenenud tehnoloogia --- spetsteknik --- špičková technika --- högt utvecklad teknik --- hoch entwickelte Technik --- arenenud tehnika --- high technology --- technologie avancée --- tecnologia de ponta --- висока технологија --- tecnologia di punta --- tecnica d'avanguardia --- avancerad teknik --- tecnologia nova --- geavanceerde technologie --- tecnología punta --- csúcstechnológia --- napredna tehnologija --- hoogontwikkelde technologie --- tecnica di punta --- speerpunttechnologie --- kehittynyt teknologia --- högteknologi --- teknologji e lartë --- τεχνολογία αιχμής --- pažangioji technika --- напредна технологија --- attīstīta tehnoloģija --- korkea teknologia --- højteknologi --- προηγμένη τεχνολογία --- technologie nouvelle --- augstās tehnoloģijas --- модерна технологија --- tehnică avansată --- haute technologie --- spitstechnologie --- tecnologia avanzata --- high tech --- aukštoji technologija --- attīstīta metode --- înaltă trhnologie --- spjutspetsteknik --- špičková technologie --- visoka tehnologija --- korszerű technológia --- moderná technika --- pažangioji technologija --- kehittynyt tekniikka --- fortgeschrittene Technologie --- tecnologia avançada --- hightech --- υψηλή τεχνολογία --- nuatheicneolaíocht --- Samenleving --- Technologische vooruitgang --- Technologie --- Informatiemaatschappij