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Professor Emma Bell discusses the semiotic examination of visual culture. She explains that meaning is often created and communicated through images, in addition to text, and she identifies the signifier and signified as dual aspects of a single sign. But signs do not have a single meaning and visual communication is a two-way street.

Visual communication. --- Semiotics. --- Corporate culture.

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This unique collection of essays, accompanied by a pioneering DVD, at last brings a dazzling view of the literary, social, and performative aspects of American Sign Language to a wide audience. The book presents the work of a renowned and diverse group of deaf, hard-of-hearing, and hearing scholars who examine original ASL poetry, narrative, and drama. The DVD showcases the poems and narratives under discussion in their original form, providing access to them for hearing non-signers for the first time. Together, the book and DVD provide new insight into the history, culture, and creative achievements of the deaf community while expanding the scope of the visual and performing arts, literary criticism, and comparative literature.

American Sign Language literature. --- Deaf authors. --- Deaf, Theater for the. --- Visual literature --- History and criticism. --- #KVHA:American Studies --- #KVHA:Letterkunde Amerikaanse Gebarentaal --- Contains audio-visual material --- Sign language --- American literature --- Literary semiotics --- Aesthetics --- American Sign Language literature --- Deaf authors --- Deaf, Theater for the --- #KVHA:Letterkunde; Amerikaanse Gebarentaal --- Lettrism --- Literature --- Deaf theater --- Sign language theater --- Theater for the deaf --- Theater --- Deaf as authors --- Authors --- History and criticism --- #KVHA:Literatuurgeschiedenis; gebarentaal