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ISBN: 3631378351 Year: 2001 Publisher: Frankfurt am Main Lang
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Advertising --- -Advertising --- -Applied linguistics --- -#SBIB:309H2821 --- #SBIB:022.AANKOOP --- Linguistics --- Ads --- Advertisements --- Advertising, Consumer --- Advertising, Retail --- Advertising, Store --- Commercial speech --- Consumer advertising --- Retail advertising --- Speech, Commercial --- Store advertising --- Business --- Communication in marketing --- Industrial publicity --- Retail trade --- Advertisers --- Branding (Marketing) --- Propaganda --- Public relations --- Publicity --- Sales promotion --- Selling --- History --- Language --- Reclameboodschap: functies, genres, taalgebruik historiek --- Theses --- Applied linguistics --- History. --- Language. --- #SBIB:309H2821 --- Times (London, England) --- Times, London --- London Times (England)
Dissertation
ISBN: 9051663676 Year: 1994 Publisher: Delft Eburon
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658.81 --- 658.8 --- Advertising --- -Brand name products --- Consumers --- -Value added --- Added value --- Manufacturing processes --- Customers (Consumers) --- Shoppers --- Persons --- Brand names --- Branded merchandise --- Merchandise, Branded --- Name brand products --- Business names --- Commercial products --- Branding (Marketing) --- Trademarks --- Ads --- Advertisements --- Advertising, Consumer --- Advertising, Retail --- Advertising, Store --- Commercial speech --- Consumer advertising --- Retail advertising --- Speech, Commercial --- Store advertising --- Business --- Communication in marketing --- Industrial publicity --- Retail trade --- Advertisers --- Propaganda --- Public relations --- Publicity --- Sales promotion --- Selling --- Sales organization --- Marketing. Sales. Selling. Distribution --- Brand name products --- Attitudes --- Theses --- Brand name products. --- Value added. --- Attitudes. --- 658.8 Marketing. Sales. Selling. Distribution --- 658.81 Sales organization --- Value added --- Consumer attitudes --- Market surveys --- Consumers' preferences
Dissertation
ISBN: 9051702388 Year: 1994 Publisher: Amsterdam Thesis publ.
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658.81 --- Advertising --- Advertising copy --- Semiotics --- Signs and symbols --- Representation, Symbolic --- Semeiotics --- Signs --- Symbolic representation --- Symbols --- Abbreviations --- Omens --- Sign language --- Symbolism --- Visual communication --- Semiology (Linguistics) --- Semantics --- Structuralism (Literary analysis) --- Advertisement writing --- Copy, Advertising --- Copy writing, Advertising --- Copywriting, Advertising --- Authorship --- Ads --- Advertisements --- Advertising, Consumer --- Advertising, Retail --- Advertising, Store --- Commercial speech --- Consumer advertising --- Retail advertising --- Speech, Commercial --- Store advertising --- Business --- Communication in marketing --- Industrial publicity --- Retail trade --- Advertisers --- Branding (Marketing) --- Propaganda --- Public relations --- Publicity --- Sales promotion --- Selling --- Sales organization --- Theses --- Advertising copy. --- Advertising. --- Semiotics. --- Signs and symbols. --- 658.81 Sales organization
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