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Website visibility : the theory and practice of improving rankings
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ISBN: 9781780631790 1780631790 9781843344742 1843344742 1843344734 9781843344735 Year: 2009 Publisher: Oxford Chandos Pub

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Abstract

The quest to achieve high website rankings in search engine results is a prominent subject for both academics and website owners/coders. Website Visibility marries academic research results to the world of the information practitioner and contains a focused look at the elements which contribute to website visibility, providing support for the application of each element with relevant research. A series of real-world case studies with tested examples of research on website visibility elements and their effect on rankings are reviewed.Written by a well-respected academic and prac

Google's pagerank and beyond : the science of search engine rankings
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ISBN: 9781400830329 9780691152660 9780691122021 0691122024 0691152667 140083032X Year: 2012 Publisher: Princeton (N.J.): Princeton university press,

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