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Humanism in business
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ISBN: 0521898935 0521727626 9786612539183 0511718845 0511719299 0511718381 0511808399 1282539183 0511515049 0511516320 1107202256 9780511718847 9781282539181 9780511719295 9780511515040 9780511512322 0511512325 9780511514630 0511514638 9780521898935 9780521727624 9780511718380 9780511808395 9781107202252 6612539186 9780511516320 Year: 2009 Publisher: Cambridge Cambridge University Press

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Abstract

What is the purpose of our economic system? What would a more life-serving economy look like? There are many books about business and society, yet very few of them question the primacy of GDP growth, profit maximization and individual utility maximization. Even developments with a humanistic touch like stakeholder participation, corporate social responsibility or corporate philanthropy serve the same goal: to foster long-term growth and profitability. Humanism in Business questions these assumptions and investigates the possibility of creating a human-centered, value-oriented society based on humanistic principles. An international team of academics and practitioners present philosophical, spiritual, economic, psychological and organizational arguments that show how humanism can be used to understand, and possibly transform, business at three different levels: the systems level, the organizational level and the individual level. This groundbreaking book will be of interest to academics, practitioners and policymakers concerned with business ethics and the relationship between business and society.

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