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Industrial approaches to media : a methodological gateway to industry studies
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ISBN: 9781137551757 9781137551764 Year: 2016 Publisher: London Palgrave Macmillan

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This guidebook, aimed at those interested in studying media industries, provides direction in ways best suited to collaborative dialogue between media scholars and media professionals. While the study of media industries is a focal point at many universities around the world - promising, as it might, rich dialogues between academia and industry - understandings of the actual methodologies for researching the media industries remain vague. What are the best methods for analysing the workings of media industries - and how does one navigate those methods in light of complex deterrents like copyright and policy, not to mention the difficulty of gaining access to the media industries? Responding to these questions, Industrial Approaches to Media offers practical, theoretical, and ethical principles for the field of media industry studies, providing its first full methodological exploration. It features key scholars such as Henry Jenkins, Michele Hilmes, Paul McDonald and Alisa Perren. -- Source other than library of Congress.


Multi
Transmedia/Genre : Rethinking Genre in a Multiplatform Culture
Authors: ---
ISBN: 9783031155833 9783031155826 9783031155840 Year: 2023 Publisher: Cham Springer International Publishing, Imprint: Palgrave Macmillan

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This book brings genre back to the forefront of the current transmedia trend. Genres are perhaps the most innately transmedial of media constructs, formed as they are from all kinds of industrial, technological and discursive phenomena. Yet, few have considered how genre works in a multiplatform context. This book does precisely that, making a uniquely transmedial contribution to the study of genre in the age of media convergence. The book interrogates how industrial, technological and participatory transformations of digital platforms and emerging technologies reshape workings of genre. The authors consider franchises such as Star Wars, streaming platforms such as Netflix, catch-up services such as ITV Hub, creative technologies such as virtual reality, and beyond. In setting the stage for the revival of genre theory in contemporary transmedia scholarship, this book pushes forward understandings of multiplatform media and the emerging form and function of genre across contemporary culture. Matthew Freeman is Reader in Multiplatform Media at Bath Spa University, UK, where he is Research Lead for Film & Media and Course Leader for BA (Hons) Media Communications. He is the author/editor of eight books on topics such as transmedia and media industries. Beyond academia, he is the Founder of Immersive Promotion Design, a marketing consultancy for the immersive sector. Anthony N. Smith is Lecturer in Television Theory at the University of Salford, UK. He has published articles in New Media & Society, Critical Studies in Television and beyond. He is also co-editor of Storytelling in the Media Convergence Age: Exploring Screen Narratives (Palgrave Macmillan, 2014) and author of Storytelling Industries: Narrative Production in the 21st Century (Palgrave Macmillan, 2018).


Digital
The Routledge Companion to Transmedia Studies
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Year: 2018 Publisher: Abingdon Routledge

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Digital
WASH in schools : empowers girls’ education in rural Cochabamba, Bolivia: an assessment of menstrual hygiene management in schools
Authors: --- --- --- --- --- et al.
Year: 2013 Publisher: New York, N.Y. United Nations Children’s Fund

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