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Book
Location-based marketing : geomarketing and geolocation
Authors: ---
ISBN: 1119721296 1119721253 1119721334 Year: 2020 Publisher: London : Hoboken, New Jersey : ISTE ; Wiley,

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Location-based Marketing outlines the main concepts, methods and strategies for implementing spatial marketing, also known as geomarketing. With an emphasis on the value of mapping in marketing decision-making, this book demonstrates the importance of a more spatialized view of these decisions, in order to best respond to market realities ' whether local or international. The main techniques of geomarketing are presented along with an understanding of the spatial behavior of consumers, both outside the point of sale and in stores. The book further introduces the idea of a "geomarketing mix", which spatializes product innovations, merchandising, pricing and various aspects of promotion. Finally, the book defines what real georetailing comprises and develops the concept of mobile marketing based on geolocation techniques.


Book
Geographic Information Science (GIScience) and Geospatial Approaches for the Analysis of Historical Visual Sources and Cartographic Material
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Year: 2022 Publisher: Basel MDPI - Multidisciplinary Digital Publishing Institute

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This book focuses on the use of GIScience in conjunction with historical visual sources to resolve past scenarios. The themes, knowledge gained and methodologies conducted might be of interest to a variety of scholars from the social science and humanities disciplines.


Book
Netflix Nations : the geography of digital distribution.
Author:
ISBN: 1479882283 Year: 2019 Publisher: New York : New York University Press,

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How streaming services and internet distribution have transformed global television culture.Television, once a broadcast medium, now also travels through our telephone lines, fiber optic cables, and wireless networks. It is delivered to viewers via apps, screens large and small, and media players of all kinds. In this unfamiliar environment, new global giants of television distribution are emerging-including Netflix, the world's largest subscription video-on-demand service.Combining media industry analysis with cultural theory, Ramon Lobato explores the political and policy tensions at the heart of the digital distribution revolution, tracing their longer history through our evolving understanding of media globalization. Netflix Nations considers the ways that subscription video-on-demand services, but most of all Netflix, have irrevocably changed the circulation of media content. It tells the story of how a global video portal interacts with national audiences, markets, and institutions, and what this means for how we understand global media in the internet age.Netflix Nations addresses a fundamental tension in the digital media landscape - the clash between the internet's capacity for global distribution and the territorial nature of media trade, taste, and regulation. The book also explores the failures and frictions of video-on-demand as experienced by audiences. The actual experience of using video platforms is full of subtle reminders of market boundaries and exclusions: platforms are geo-blocked for out-of-region users ("this video is not available in your region"); catalogs shrink and expand from country to country; prices appear in different currencies; and subtitles and captions are not available in local languages. These conditions offer rich insight for understanding the actual geographies of digital media distribution. Contrary to popular belief, the story of Netflix is not just an American one. From Argentina to Australia, Netflix's ascension from a Silicon Valley start-up to an international television service has transformed media consumption on a global scale. Netflix Nations will help readers make sense of a complex, ever-shifting streaming media environment.


Book
InSAR Signal and Data Processing
Authors: --- ---
Year: 2020 Publisher: Basel, Switzerland MDPI - Multidisciplinary Digital Publishing Institute

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Synthetic aperture radar (SAR) interferometry (InSAR) is an important remote sensing technology used for topographic mapping and deformation monitoring, and has created a new type of radar datum that has significantly evolved during the last couple of decades. This book includes the latest InSAR studies published in the Special Issue “InSAR Signal and Data Processing” of Sensors. We hope that readers of all levels will be able to gain a better understanding of InSAR as well as the when, how, and why of applying this technology.

Keywords

Research & information: general --- Geography --- time-series InSAR --- subsidence --- GNSS --- coastal urban area --- heterogeneous array --- SAR imaging --- data cross-placement --- computing resource management --- Gaofen-3 satellite --- ScanSAR --- interferometry --- interferometric coherence --- phase compensation --- DEM geolocation --- InSAR --- Qinghai-Tibet Engineering Corridor --- deformation --- permafrost --- interferometric synthetic aperture radar (InSAR) --- phase error calibration --- phase difference measurement --- under-sampling --- coherent accumulation --- SBAS-InSAR --- rock salt mine --- drilling solution mining --- time series --- phase unwrapping (PU) --- multi-baseline (MB) --- two-stage programming approach (TSPA) --- phase unwrapping max-flow/min-cut (PUMA) --- multibaseline interferometric synthetic aperture radar (InSAR) --- non-subsampled shearlet transform (NSST) --- kurtosis --- noise level eatimation --- coherence coefficient --- DEM --- DSM --- hierarchical adaptive surface fitting --- markov random field --- residue --- persistent scatterers --- polarimetric optimization --- deformation monitoring --- interferometric radar --- helicopter landing --- simulation model --- time-series InSAR --- subsidence --- GNSS --- coastal urban area --- heterogeneous array --- SAR imaging --- data cross-placement --- computing resource management --- Gaofen-3 satellite --- ScanSAR --- interferometry --- interferometric coherence --- phase compensation --- DEM geolocation --- InSAR --- Qinghai-Tibet Engineering Corridor --- deformation --- permafrost --- interferometric synthetic aperture radar (InSAR) --- phase error calibration --- phase difference measurement --- under-sampling --- coherent accumulation --- SBAS-InSAR --- rock salt mine --- drilling solution mining --- time series --- phase unwrapping (PU) --- multi-baseline (MB) --- two-stage programming approach (TSPA) --- phase unwrapping max-flow/min-cut (PUMA) --- multibaseline interferometric synthetic aperture radar (InSAR) --- non-subsampled shearlet transform (NSST) --- kurtosis --- noise level eatimation --- coherence coefficient --- DEM --- DSM --- hierarchical adaptive surface fitting --- markov random field --- residue --- persistent scatterers --- polarimetric optimization --- deformation monitoring --- interferometric radar --- helicopter landing --- simulation model


Book
Geographic Information Science (GIScience) and Geospatial Approaches for the Analysis of Historical Visual Sources and Cartographic Material
Author:
Year: 2022 Publisher: Basel MDPI - Multidisciplinary Digital Publishing Institute

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Abstract

This book focuses on the use of GIScience in conjunction with historical visual sources to resolve past scenarios. The themes, knowledge gained and methodologies conducted might be of interest to a variety of scholars from the social science and humanities disciplines.

Keywords

Research & information: general --- Geography --- land use/land cover (LULC) --- landscapes --- historical maps --- Geographic Information System (GIS) --- agriculture --- vineyards --- olive groves --- Ein Karem --- Bethlehem --- Hebron --- urban geomorphology --- anthropogenic landforms --- old maps --- contour lines --- Genoa --- historical GIS --- HGIS --- GIS tools --- fishnet --- grid --- urban morphology --- Inoh’s map --- coastlines --- terrain --- land use --- uncertainty --- visibility --- topographic accessibility --- Central Europe --- information system --- Vltava River --- geolocation --- photographs --- historical visual sources --- graph embeddings --- geospatial descriptors --- indexing and retrieval of historical data --- GIS --- carbon balance --- rural landscape --- total environment --- historical geography --- GIScience --- visual sources --- spatial approaches --- cartography --- land use/land cover (LULC) --- landscapes --- historical maps --- Geographic Information System (GIS) --- agriculture --- vineyards --- olive groves --- Ein Karem --- Bethlehem --- Hebron --- urban geomorphology --- anthropogenic landforms --- old maps --- contour lines --- Genoa --- historical GIS --- HGIS --- GIS tools --- fishnet --- grid --- urban morphology --- Inoh’s map --- coastlines --- terrain --- land use --- uncertainty --- visibility --- topographic accessibility --- Central Europe --- information system --- Vltava River --- geolocation --- photographs --- historical visual sources --- graph embeddings --- geospatial descriptors --- indexing and retrieval of historical data --- GIS --- carbon balance --- rural landscape --- total environment --- historical geography --- GIScience --- visual sources --- spatial approaches --- cartography


Book
Numerical Methods
Authors: ---
Year: 2020 Publisher: Basel, Switzerland MDPI - Multidisciplinary Digital Publishing Institute

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Abstract

Numerical methods are a specific form of mathematics that involve creating and use of algorithms to map out the mathematical core of a practical problem. Numerical methods naturally find application in all fields of engineering, physical sciences, life sciences, social sciences, medicine, business, and even arts. The common uses of numerical methods include approximation, simulation, and estimation, and there is almost no scientific field in which numerical methods do not find a use. Results communicated here include topics ranging from statistics (Detecting Extreme Values with Order Statistics in Samples from Continuous Distributions) and Statistical software packages (dCATCH—A Numerical Package for d-Variate near G-Optimal Tchakaloff Regression via Fast NNLS) to new approaches for numerical solutions (Exact Solutions to the Maxmin Problem max‖Ax‖ Subject to ‖Bx‖≤1; On q-Quasi-Newton’s Method for Unconstrained Multiobjective Optimization Problems; Convergence Analysis and Complex Geometry of an Efficient Derivative-Free Iterative Method; On Derivative Free Multiple-Root Finders with Optimal Fourth Order Convergence; Finite Integration Method with Shifted Chebyshev Polynomials for Solving Time-Fractional Burgers’ Equations) to the use of wavelets (Orhonormal Wavelet Bases on The 3D Ball Via Volume Preserving Map from the Regular Octahedron) and methods for visualization (A Simple Method for Network Visualization).

Keywords

Research & information: general --- Mathematics & science --- Clenshaw–Curtis–Filon --- high oscillation --- singular integral equations --- boundary singularities --- local convergence --- nonlinear equations --- Banach space --- Fréchet-derivative --- finite integration method --- shifted Chebyshev polynomial --- Caputo fractional derivative --- Burgers’ equation --- coupled Burgers’ equation --- maxmin --- supporting vector --- matrix norm --- TMS coil --- optimal geolocation --- probability computing --- Monte Carlo simulation --- order statistics --- extreme values --- outliers --- multiobjective programming --- methods of quasi-Newton type --- Pareto optimality --- q-calculus --- rate of convergence --- wavelets on 3D ball --- uniform 3D grid --- volume preserving map --- Network --- graph drawing --- planar visualizations --- multiple root solvers --- composite method --- weight-function --- derivative-free method --- optimal convergence --- multivariate polynomial regression designs --- G-optimality --- D-optimality --- multiplicative algorithms --- G-efficiency --- Caratheodory-Tchakaloff discrete measure compression --- Non-Negative Least Squares --- accelerated Lawson-Hanson solver --- Clenshaw–Curtis–Filon --- high oscillation --- singular integral equations --- boundary singularities --- local convergence --- nonlinear equations --- Banach space --- Fréchet-derivative --- finite integration method --- shifted Chebyshev polynomial --- Caputo fractional derivative --- Burgers’ equation --- coupled Burgers’ equation --- maxmin --- supporting vector --- matrix norm --- TMS coil --- optimal geolocation --- probability computing --- Monte Carlo simulation --- order statistics --- extreme values --- outliers --- multiobjective programming --- methods of quasi-Newton type --- Pareto optimality --- q-calculus --- rate of convergence --- wavelets on 3D ball --- uniform 3D grid --- volume preserving map --- Network --- graph drawing --- planar visualizations --- multiple root solvers --- composite method --- weight-function --- derivative-free method --- optimal convergence --- multivariate polynomial regression designs --- G-optimality --- D-optimality --- multiplicative algorithms --- G-efficiency --- Caratheodory-Tchakaloff discrete measure compression --- Non-Negative Least Squares --- accelerated Lawson-Hanson solver


Book
New Indicators for the Assessment and Prevention of Noise Nuisance
Authors: --- ---
ISBN: 3036557407 3036557393 Year: 2022 Publisher: Basel MDPI - Multidisciplinary Digital Publishing Institute

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This Special Issue was launched to promote a subject that is deserving of more attention: the study of new metrics, indicators or evaluation methods for noise exposure, and the relationship of noise with annoyance or other health effects, thus not relying only on an average noise exposure measure. This Special Issue on the theme of the New Indicators for the Assessment and Prevention of Noise Nuisance has attracted the interest of authors from all over the world, with the publication of two reviews and two communications, as well as original research papers. Progress has been made in the investigated topic; however, it is still necessary to increase the awareness of the population, both in geographical terms and for workers in specific sectors, such as the marine industry. It emerged that it is essential to carry out future studies that distinguish better between different sound sources with respect to their sound quality in terms of frequency, time pattern (fluctuation, emergence), and psychoacoustic indices, because a differential human reaction to sound sources is increasingly evident. More longitudinal studies are required. However, cross-sectional studies employing a more detailed soundscape description (including background) by competing sound indices are also useful to further the required knowledge to understand the human response in terms of the broad spectrum of potential adverse effects on health and quality of life.


Book
InSAR Signal and Data Processing
Authors: --- ---
Year: 2020 Publisher: Basel, Switzerland MDPI - Multidisciplinary Digital Publishing Institute

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Abstract

Synthetic aperture radar (SAR) interferometry (InSAR) is an important remote sensing technology used for topographic mapping and deformation monitoring, and has created a new type of radar datum that has significantly evolved during the last couple of decades. This book includes the latest InSAR studies published in the Special Issue “InSAR Signal and Data Processing” of Sensors. We hope that readers of all levels will be able to gain a better understanding of InSAR as well as the when, how, and why of applying this technology.


Book
Numerical Methods
Authors: ---
Year: 2020 Publisher: Basel, Switzerland MDPI - Multidisciplinary Digital Publishing Institute

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Abstract

Numerical methods are a specific form of mathematics that involve creating and use of algorithms to map out the mathematical core of a practical problem. Numerical methods naturally find application in all fields of engineering, physical sciences, life sciences, social sciences, medicine, business, and even arts. The common uses of numerical methods include approximation, simulation, and estimation, and there is almost no scientific field in which numerical methods do not find a use. Results communicated here include topics ranging from statistics (Detecting Extreme Values with Order Statistics in Samples from Continuous Distributions) and Statistical software packages (dCATCH—A Numerical Package for d-Variate near G-Optimal Tchakaloff Regression via Fast NNLS) to new approaches for numerical solutions (Exact Solutions to the Maxmin Problem max‖Ax‖ Subject to ‖Bx‖≤1; On q-Quasi-Newton’s Method for Unconstrained Multiobjective Optimization Problems; Convergence Analysis and Complex Geometry of an Efficient Derivative-Free Iterative Method; On Derivative Free Multiple-Root Finders with Optimal Fourth Order Convergence; Finite Integration Method with Shifted Chebyshev Polynomials for Solving Time-Fractional Burgers’ Equations) to the use of wavelets (Orhonormal Wavelet Bases on The 3D Ball Via Volume Preserving Map from the Regular Octahedron) and methods for visualization (A Simple Method for Network Visualization).


Book
InSAR Signal and Data Processing
Authors: --- ---
Year: 2020 Publisher: Basel, Switzerland MDPI - Multidisciplinary Digital Publishing Institute

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Abstract

Synthetic aperture radar (SAR) interferometry (InSAR) is an important remote sensing technology used for topographic mapping and deformation monitoring, and has created a new type of radar datum that has significantly evolved during the last couple of decades. This book includes the latest InSAR studies published in the Special Issue “InSAR Signal and Data Processing” of Sensors. We hope that readers of all levels will be able to gain a better understanding of InSAR as well as the when, how, and why of applying this technology.

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