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The theory of Blending, or Conceptual Integration, proposed by Gilles Fauconnier and Marc Turner, is one of most promising cognitive theories of meaning production. It has been successfully applied to the analysis of poetic discourse and micro-textual elements, such as metaphor. Prose narrative has so far received significantly less attention. The present volume aims to remedy this situation. Following an introductory discussion of the connections between narrative and the processes of blending, the contributions demonstrate the range of applications of the theory to the study of narrative. They cover issues such as time and space, literary character and perspective, genre, story levels, and fictional minds; some chapters show how such phenomena as metalepsis, counterfactual narration, intermediality, extended metaphors, and suspense can be fruitfully studied from the vantage point of Conceptual Integration. Working within a theoretical framework situated at the intersection of narratology and the cognitive sciences, the book provides both fresh readings for individual literary and film narratives and new impulses for post-classical narratology.

Cognitive psychology --- Fiction --- Literary rhetorics --- 82-3 --- Proza. Fictie. Narratologie --- Discourse analysis, Narrative. --- Narration (Rhetoric) --- Concepts. --- Thought and thinking. --- 82-3 Proza. Fictie. Narratologie --- Narration (Rhetoric). --- Concepts --- Discourse analysis, Narrative --- Thought and thinking --- Mind --- Thinking --- Thoughts --- Educational psychology --- Philosophy --- Psychology --- Intellect --- Logic --- Perception --- Psycholinguistics --- Self --- Narrative (Rhetoric) --- Narrative writing --- Rhetoric --- Narratees (Rhetoric) --- Narrative discourse analysis --- Concept formation --- Abstraction --- Knowledge, Theory of --- 82-3 Fiction. Prose narrative --- Fiction. Prose narrative --- Narratology. --- cognitive narratology.

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History of civilization --- History of the United Kingdom and Ireland --- anno 1600-1699 --- anno 1700-1799 --- anno 1800-1999 --- Travelers --- Tourism --- Voyageurs --- Tourisme --- History --- Histoire --- Great Britain --- Grande-Bretagne --- Description and travel --- Descriptions et voyages --- History. --- -Travelers --- -Travellers --- Voyagers --- Wayfarers --- Persons --- Voyages and travels --- Holiday industry --- Operators, Tour (Industry) --- Tour operators (Industry) --- Tourism industry --- Tourism operators (Industry) --- Tourist industry --- Tourist trade --- Tourist traffic --- Travel industry --- Visitor industry --- Service industries --- National tourism organizations --- Travel --- Economic aspects --- -History. --- -History --- Travellers --- Travelers - Great Britain - History. --- Tourism - Great Britain - History. --- Tourism - Great Britain - History --- Great Britain - Description and travel - History

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This collection of different views on how digitalization is influencing various industrial sectors addresses essential topics like big data and analytics, fintech and insuretech, cloud and mobility technologies, disruption and entrepreneurship.   The technological advances of the 21st century have been massively impacted by the digital upheaval: there is no future without digitalization. The sale of products and services has left the classical point of sale and now takes place on a variety of channels. Whether in the automotive industry, travel and traffic, in cities, or the financial industry – newly designed ecosystems are being created everywhere; data is being generated and analyzed in real time; and companies are competing for mobile access channels to customers in order to gain knowledge about their individual contexts and preferences. In turn, customers can now publicly share their opinions, experiences and knowledge as User Generated Content, allowing them to impact the market and empowering them to build or destroy trust.

Computer science. --- Market research. --- Globalization. --- Markets. --- Special purpose computers. --- Application software. --- E-commerce. --- Computer Science. --- Special Purpose and Application-Based Systems. --- Information Systems Applications (incl. Internet). --- e-Commerce/e-business. --- Market Research/Competitive Intelligence. --- Emerging Markets/Globalization. --- Computer Applications. --- Electronic commerce. --- Information technology. --- Cybercommerce --- E-business --- E-commerce --- E-tailing --- eBusiness --- eCommerce --- Electronic business --- Internet commerce --- Internet retailing --- Online commerce --- Web retailing --- Commerce --- Information superhighway --- IT (Information technology) --- Technology --- Telematics --- Knowledge management --- Software engineering. --- Informatics --- Science --- Global cities --- Globalisation --- Internationalization --- International relations --- Anti-globalization movement --- Market research --- Marketing --- Markets --- Research --- Research, Industrial --- Computer software engineering --- Engineering --- Public markets --- Fairs --- Market towns --- Application computer programs --- Application computer software --- Applications software --- Apps (Computer software) --- Computer software --- Special purpose computers --- Computers

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This collection of different views on how digitalization is influencing various industrial sectors addresses essential topics like big data and analytics, fintech and insuretech, cloud and mobility technologies, disruption and entrepreneurship.   The technological advances of the 21st century have been massively impacted by the digital upheaval: there is no future without digitalization. The sale of products and services has left the classical point of sale and now takes place on a variety of channels. Whether in the automotive industry, travel and traffic, in cities, or the financial industry – newly designed ecosystems are being created everywhere; data is being generated and analyzed in real time; and companies are competing for mobile access channels to customers in order to gain knowledge about their individual contexts and preferences. In turn, customers can now publicly share their opinions, experiences and knowledge as User Generated Content, allowing them to impact the market and empowering them to build or destroy trust.

Political philosophy. Social philosophy --- International relations. Foreign policy --- Developing countries: economic development problems --- Market research --- Applied marketing --- Computer science --- Information systems --- Computer. Automation --- e-business --- cloud computing --- big data --- computers --- informatica --- informatiesystemen --- globalisering --- marktonderzoek --- e-commerce --- software engineering --- computerkunde --- auto's