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ISBN: 9780471641971 Year: 1997 Publisher: Toronto [etc.] : Wiley,
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Inhoudsopgave : -- Ch. 1. Butterfly Behaviour -- Ch. 2. Breaking Trust With the Customer -- Ch. 3. The Return of the Monarch -- Ch. 4. The Service Kaleidoscope -- Ch. 5. Measuring the Trust Account -- Ch. 6. Conducting a 3-D Audit -- Ch. 7. No Strategy -- Ch. 8. The Expectations Contract: Misreading the Customer -- Ch. 9. The Media: Attractive Offer or Fatal Attraction? -- Ch. 10. The Physical Dimension: The Emperor's New Clothes -- Ch. 11. The People Dimension: No Value Added -- Ch. 12. Internal Affairs: Culture Clash -- Ch. 13. The Service-Empowered Team -- Ch. 14. Exercises in 3-D.
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ISBN: 2035040957 Year: 1996 Publisher: Paris : Larousse,
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Consumentengedrag --- Consumentisme --- Frankrijk.
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ISBN: 9789077362068 Year: 2004 Publisher: Gent TOOHCSMI
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Marktonderzoek --- Consumentisme --- Sociologie
ISBN: 0750652942 Year: 2004 Publisher: Amsterdam : Elsevier Butterworth Heinemann,
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Marketing --- Consumentengedrag --- Marketingbeleid --- Consumentisme --- Trend
ISBN: 9780972729741 0972729747 Year: 2006 Publisher: Madison : Research publishers,
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Market research --- #SBIB:309H2812 --- Marketing, consumentengedrag, consumentisme
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ISBN: 9020725114 Year: 1994 Publisher: Houten : Stenfert Kroese,
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#SBIB:309H2812 --- #SBIB:AANKOOP --- Marketing, consumentengedrag, consumentisme
ISBN: 0750624280 Year: 2005 Publisher: Amsterdam Elsevier
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Marketing --- #SBIB:309H2812 --- Marketing, consumentengedrag, consumentisme
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ISBN: 2259024602 Year: 1992 Publisher: Paris : Plon,
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Consumentisme --- Frankrijk --- Frankrijk. --- sociaal-economische studies.
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ISBN: 9781603580588 Year: 2007 Publisher: White River Junction (Vermont) Chelsea Green Publishing
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Milieu --- Milieubeleid --- Verenigde Staten --- Politiek --- Productbeleid --- Consumentisme
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