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Apeloig, Philippe

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How Posters Work is a book about how designers see. Featuring more than 330 illustrations, this primer in visual thinking shows the ways designers use principles of composition, perception, and storytelling to convey ideas and construct meaning. Presenting works by famous pioneers including Herbert Matter, Paul Rand, Paula Scher, Philippe Apeloig, and M/M (Paris), as well as rarely seen pieces by new and little-know artists from the Cooper Hewitt Collection, this book explores how posters - powerful acts of visual communication - are produced and experienced.


Graphic arts --- posters --- graphic design --- Matter, Herbert --- Apeloig, Philippe --- Scher, Paula --- Rand, Paul --- Cooper Hewitt: Smithsonian Design Museum [New York, N.Y.] --- Affiches --- Vormgeving --- Affiche --- China --- visuele communicatie

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grafische vormgeving --- graphic design --- Apeloig, Philippe --- grafisch design --- grafisch ontwerp --- Frankrijk --- twintigste eeuw --- eenentwintigste eeuw --- Apeloig Philippe --- musea --- theater --- boeken --- boekontwerp --- posters --- affiches --- typografie --- logo's --- huisstijl --- corporate identity --- 766.071 APELOIG --- 753 --- grafische vormgeving , geschiedenis, grafische vormgevers afzonderlijk --- Exhibitions --- Ontwerpers --- Vormgevers --- 655.24 --- 766 <44> --- 766 <44> Toegepaste grafische kunsten. Gebruiksgrafiek: Commerciële grafiek--Frankrijk --- Toegepaste grafische kunsten. Gebruiksgrafiek: Commerciële grafiek--Frankrijk --- Lettertypes. Lettersoorten--algemeen - niet verwarren met schrift; z.o. {003} en {681.615} --- Ontwerper --- Vormgever

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Neumann, Pierre --- Loesch, Uwe --- Robial, Etienne --- Apeloig, Philippe --- Le Quernec, Alain --- Peret --- Raul --- Morais, Flavio --- Taeger, Marc --- Ferrer, Isidro --- Babak, Petr --- Machek, Tomas --- Najbrt, Ales --- Schraivogel, Ralph --- Baur, Ruedi --- Chwast, Seymour --- Bouvet, Michel --- Zask, Catherine --- Batory, Michal --- ChaÏka, Vladimir --- Logvin, Andrey --- Surkov, Youri --- Jeker, Werner --- Crouwel, Wim, 1928-2019 --- Sang-soo, Ahn --- Abedini, Reza --- Knapp, Peter --- Barnbrook, Jonathan

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Charlotte & Peter Fiell --- grafische vormgeving --- grafiek --- grafisch design --- eenentwintigste eeuw --- Sodano Aboud --- Acne --- Boxill Alexander --- Ames Design --- Apeloig Philippe --- Barnbrook Jonathan --- Baur Ruedi --- Boom Irma --- büro für form --- Delaware --- Extra Design --- Farrow Design --- Földvari David --- Frank Tina --- Frost Vince --- Goggin James --- Gutiérrez Fernando --- Gyoubu Ippei --- Hahn Smith Design Inc. --- Hyland Angus --- Inaba Hideki --- Intro --- King Scott --- KM7 --- Magnusson Gudmundur Oddur --- Martens Karel --- Me Company --- Mevis & van Deursen --- Miller J. Abbott --- M/M (Paris) --- Nakajima Hideki --- Owens Matt --- Pasqualini Mirco --- Petursdottir Katrin --- Research Studios --- Rinzen --- Sagmeister Stefan --- Saville Peter --- di Sciullo Pierre --- Segura Carlos --- Suburbia --- Sweden Graphics --- ten_do_ten --- The Designers Republic --- UNA (Amsterdam) Designers --- Venezky Martin --- Why Not Associates --- Worthington Design --- Yacht Associates --- Yokoo Tadanori --- 766.039 --- Graphic arts --- graphic design --- Hahn Smith Design Inc