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"Qualitative methods of business research are emerging as vital tools. Business anthropology is at the heart of this movement. Although many recent books provide nuts-and-bolts advice regarding the field, Rethinking Business Anthropology: Cultural Strategies in Marketing and Management discusses the intellectual traditions from which the discipline has emerged and how this heritage opens up new vistas for business research. Gaining these broader perspectives is essential as business anthropologists transcend being mere research technicians and seek to influence organizational policies and strategies. Opening chapters deal with the current status of the field and its relationship to ecological and cultural sustainability. This is followed by discussions of the intellectual foundations of anthropology and their continued importance to business anthropology. An array of chapters provides illustrative applications of business anthropology in order to demonstrate the field's unique and powerful potentials within both scholarly and practitioner research. The book concludes with a discussion of the role of business anthropologists in dealing with indigenous people, rural populations, and cultural enclaves. Increasingly, businesses seek to connect with such communities even though mainstream leaders and negotiators often lack the skills necessary to effectively do so. Business anthropologists, with their dual background in business and cultural diversity are poised to excel in this capacity. An appendix by Robert Tian, editor of the International Journal of Business Anthropology, provides a useful overview of the field as it now exists. As business anthropology comes of age, this timely monograph provides the perspectives needed for the growth and further development of the field and those who work within it. Excellent for the professional bookshelf and as a textbook."--Provided by publisher.

Business anthropology. --- Business --- Corporate anthropology --- Industrial anthropology --- Management anthropology --- Private sector anthropology --- Public sector anthropology --- Anthropological aspects --- Anthropology --- Corporate culture --- Business anthropology --- E-books

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Business intelligence. --- Marketing research. --- Market research --- Marketing --- Markets --- Business espionage --- Competitive intelligence --- Corporate intelligence --- Economic espionage --- Espionage, Business --- Espionage, Economic --- Espionage, Industrial --- Industrial espionage --- Intelligence, Business --- Intelligence, Corporate --- Research --- Research, Industrial --- Business ethics --- Competition, Unfair --- Industrial management --- Confidential business information

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Tourism --- Marketing

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"The classic and dominant paradigm of entrepreneurship emphasizes the relatively universal and homogeneous responses of a small, but influential, minority as they make unique and breakthrough contributions. Entrepreneurs are often viewed as inspired individualists who possess the courage to "go against the grain" as they risk it all to pursue an impassioned vision. According to Joseph Schumpeter and those who build upon his seminal perspectives, such entrepreneurial individuals pursue a path of "creative destruction" that paves the way towards true and innovative progress. Today, state of the art research is tempering and transcending this classic vision by acknowledging a wider array of cultural, psychological, and environmental contexts, influences, and responses. This monograph contributes to this research stream by viewing entrepreneurs within a cultural perspective and advocating viewing entrepreneurship in "culturally competent" ways. Presenting these perspectives in a short and circumscribed volume provides an elegant and influential means of disseminating these important perspectives. Entrepreneurship and Culture expands beyond popular and conventional views of entrepreneurship and provides readers with alternatives perspectives in even-handed ways. It shows the latest state of knowledge on the topic and will be of value both to students at an advanced level, academics and reflective practitioners in the fields of entrepreneurship, international business, leadership and organizational studies. Beyond the business school, it will also be of interest to anthropology, economic development, and indigenous studies scholars"--

Businesspeople. --- Entrepreneurship. --- International business enterprises.

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Indians of North America --- Social work with Indians --- Alcoholism --- Alcoholics --- Alcohol use. --- Counseling of. --- Rehabilitation. --- Treatment --- Rehabilitation --- Handsome Lake,