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In a post-truth, fake news world, we are particularly susceptible to the claims of pseudoscience. When emotions and opinions are more widely disseminated than scientific findings, and self-proclaimed experts get their expertise from Google, how can the average person distinguish real science from fake? This book examines pseudoscience from a variety of perspectives, through case studies, analysis, and personal accounts that show how to recognize pseudoscience, why it is so widely accepted, and how to advocate for real science.

Pseudoscience. --- Pseudoscience --- Parasciences --- COGNITIVE SCIENCES/Psychology/Cognitive Psychology --- SCIENCE, TECHNOLOGY & SOCIETY/General --- the study of pseudoscience --- the psychology of (pseudo)science --- causality --- cognitive bias --- hard science --- soft science --- research on the hierarchy of the sciences --- society --- crop biotechnology --- naturopathic medicine --- the overprotection of the next generation --- the anti-vaccine movement --- scientific (or pseudoscientific) soundness --- pseudoscience vulnerability --- critical thinking --- science literacy --- scientific failure --- the process of science --- evidence-based practice --- prevention research --- the problem of predatory journals --- peer-reviewed journals --- pseudoscience in the mainstream --- epistemological development --- 'integrative' medicine --- quackery --- science-based medicine --- hypnosis --- abuses and misuses of intelligence tests --- parapsychology --- science activism --- case studies --- pseudoscience culture --- HIV --- AIDS --- AIDS denialism --- the inoculation effect --- confirmation bias --- pattern recognition --- search for meaning