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ISBN: 9789020995725 Year: 2011 Publisher: LannooCampus
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Marketing --- sociale netwerken --- massacommunicatie --- marketing --- sociale media --- Interactieve marketing --- Interactive marketing --- Marketing interactif --- Médias sociaux --- Social media --- Sociale media --- #KVHA:Economie --- #KVHA:Marketing --- #KVHA:Sociale media --- #KVHA:Sociale netwerken --- #KVHA:Online communities --- #KVHA:Virale marketing --- Twitter --- Economic aspects --- YouTube --- Facebook
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ISBN: 9789464662207 9464662204 Year: 2024 Publisher: Heverlee Lea uitgevers
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It is impossible to imagine contemporary society without social media. Initially conceived as networks for connecting friends and acquaintances, their immense popularity has led to their increasing use for commercial purposes.The position of influencers on social media is therefore a recent phenomenon and poses some legal questions. Which leaves both influencers and lawyers and magistrates in need of clarity.On 1 December 2023 during our conference on this topic, the researchers of the department Metajuridica, Private and Corporate Law of the Faculty of Law and Criminology of Ghent University therefore shared their knowledge to address, each from their own expertise, these various legal questions associated with the use of influencers for advertising via social media. (source: publisher's website)
Human rights --- Industrial and intellectual property --- Economic law --- Social law. Labour law --- Marketing d'influence --- Publicité sur les médias sociaux --- Internet personalities --- Influenceurs --- Advertising laws --- Publicité --- Comparative law --- Droit comparé --- Droit --- Legal status, laws, etc. --- Status of persons --- mediarecht --- reclamereglementering --- sociale media --- auteursrecht --- marketing --- intellectueel eigendomsrecht --- consumentenbescherming --- privacy --- economisch recht
Book
ISBN: 9789046543498 Year: 2012 Volume: 2012/03 Publisher: Mechelen Kluwer
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Dit boek bestaat uit twee delen. In het eerste deel geeft de auteur een algemene juridische analyse van (het gebruik van) sociale media. Daarin staan de toepassing van de strafwet, het grondrecht op eerbiediging van de persoonlijke levenssfeer en de verwerking van persoonsgegevens centraal. In het tweede deel past hij de inzichten verworven in het het eerste deel toe op de arbeidsrelatie. Hierbij doorloopt hij de drie stadia van een arbeidsverhouding aanwerven, tewerkstellen, ontslaan met aandacht voor procedureaspecten
Rechtspraak. --- Sociale media. --- privacy --- werkgevers --- Human rights --- Social law. Labour law --- arbeidsrecht --- sociale media --- Mass communications --- Belgium --- BE / Belgium - België - Belgique --- 349.1 --- 347.754 --- 342.7 --- V16 - Droit du travail/Généralités - Arbeidsrecht/Algemeenheden --- 131 Arbeidsrecht --- prive-leven --- informatica --- internet --- Sociale wetgeving. --- Verhuur van diensten. Ondernemingscontract. Arbeidscontract. Dienstcontract. Collectieve arbeidsovereenkomsten. --- Grondrechten. Politieke rechten. Rechten van de mens. Grondwettelijke vrijheden. Bescherming van de enkeling. --- vie privee --- droit du travail --- informatique --- Sociale media --- Bedrijfswereld --- Privacy --- Controle --- Werkgevers --- Sociale wetgeving --- Verhuur van diensten. Ondernemingscontract. Arbeidscontract. Dienstcontract. Collectieve arbeidsovereenkomsten --- Grondrechten. Politieke rechten. Rechten van de mens. Grondwettelijke vrijheden. Bescherming van de enkeling --- Bedrijfsleven --- Werkgever --- Droit du travail --- Personnel --- Médias sociaux --- Travail et vie personnelle --- Belgique --- Supervision
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