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Since the initial publication of Cultures@SiliconValley fourteen years ago, much has changed in Silicon Valley. The corporate landscape of the Valley has shifted, with tech giants like Google, Facebook, LinkedIn, and Twitter vying for space with a halo of applications that connect people for work, play, romance, and education. Contingent labor has been catalyzed by ubiquitous access to the Internet on smartphones, enabling ride-sharing services like Uber and Lyft and space-sharing apps like Airbnb. Entrepreneurs compete for people's attention and screen time. Alongside these changes, daily life for all but the highest echelon has been altered by new perceptions of scarcity, risk, and shortage. Established workers and those new to the workforce try to adjust. The second edition of Cultures@SiliconValley brings the story of technological saturation and global cultural diversity in this renowned hub of digital innovation up to the present. In this fully updated edition, J. A. English-Lueck provides readers with a host of new ethnographic stories, documenting the latest expansions of Silicon Valley to San Francisco and beyond. The book explores how changes in technology, especially as mobile phones make the Internet accessible everywhere, impact work, family, and community life. The inhabitants of Silicon Valley illustrate in microcosm the social and cultural identity of the future.

Silicon Valley. --- cultural change. --- diversity. --- technological saturation. --- work. --- SOCIAL SCIENCE / Anthropology / Cultural & Social. --- Santa Clara Valley (Santa Clara County, Calif.) --- Social conditions --- Social life and customs --- Garden of the World, The (Calif.) --- Llano de los Robles (Calif.) --- Robles del Puerto de San Francisco (Calif.) --- Santa Clara Valley (San Benito County and Santa Clara County, Calif.) --- Silicon Valley (Calif.) --- Thamien (Calif.) --- The Garden of the World (Calif.)

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"Alpha Girls is reporter Julian Guthrie's powerful account of five women pioneers in the field of venture capital who bucked the system and found ways to survive and thrive in the cutthroat, high-stakes, male-dominated world of Silicon Valley. The closed-doors investment decisions made by venture capitalists have the power to fund new startups and shape our economy, our technology, and our world. They have enabled the very existence of many of the world's most profitable companies. Known for their risk-taking and prescient investments, the VC community has reaped tens of billions of dollars and has become the envy of Wall Street. Yet thanks to the "bro-grammer culture" that rules the VC world, it is a cabal that is almost a foreign country for women. A mere 6 percent of general partners at VC firms are women; roughly 80 percent of VC firms have never had a woman general partner. But there are a few. Armed with unprecedented access to the secretive VC universe, Guthrie uncovers one of the great untold stories of the digital era. Against all odds, a small cadre of women--pioneers who Guthrie calls the "alpha girls"--have determinedly made their way despite harassment, second-class citizenship, and men stealing the credit and the rewards, to become powerhouses of the finance world. Through their grit and smarts and determination, they helped to launch the IPOs of some of the biggest tech firms. In Alpha Girls, Guthrie tells their story"-- "An unforgettable story of four women who came to California to try to make it in a world stacked against them. Through grit and ingenuity, the women became stars in cutthroat, high-stakes, male dominated Silicon Valley and helped build some of the most important companies of our day. They were written out of history - until now. In Alpha Girls, award-winning journalist Julian Guthrie takes readers behind the closed doors of venture capital, an industry that transforms economies and shapes how we live. All had to navigate a world run by men, push for equal pay, and deflect sexist attitudes and clients who made passes or mistook them for secretaries. They won and lost startup deals ranging from Google and Facebook to Salesforce and Skype. Granted unparalleled access to the secretive VC universe, Guthrie intimately details the women's victories and defeats, their struggles to juggle work and family, and the broadsides they suffered when they least expected it. Despite the setbacks, they would rise again to rewrite the rules for an industry they love. In Alpha Girls, Guthrie reveals their untold stories"-- We follow the lives and careers of Magdalena Yesil, a fiercely focused emigre from Turkey who, after getting her electrical engineering degree from Stanford, endured tech conferences that featured naked women as entertainment; Mary Jane Hanna, who made her way from the corn fields of Terre Haute to the storied venture capital firm IVP on Sand Hill Road, only to be pulled back from the glass ceiling by expectations at home; Theresia Gouw, a first generation Asian American from a working class town who was so determined to integrate into American life that she refused to eat ethnic food, and who competed with the venture capital guys even on the football field; and Sonja Hoel, a cheerful blue-eyed Southerner who moved to Silicon Valley to join Menlo Ventures after getting her MBA from Harvard, landed hot Internet deals, and was transformed by a personal crisis.

BIOGRAPHY & AUTOBIOGRAPHY / Business. --- BUSINESS & ECONOMICS / Economic History. --- Sex discrimination in employment --- Women computer scientists --- Women --- Employment --- Social aspects --- Santa Clara Valley (Santa Clara County, Calif.) --- Social conditions. --- Computer scientists --- Women in computer science --- Women scientists --- Human females --- Wimmin --- Woman --- Womon --- Womyn --- Females --- Human beings --- Femininity --- Employment (Economic theory) --- Sex role in the work environment --- Sexual division of labor --- Garden of the World, The (Calif.) --- Llano de los Robles (Calif.) --- Robles del Puerto de San Francisco (Calif.) --- Santa Clara Valley (San Benito County and Santa Clara County, Calif.) --- Silicon Valley (Calif.) --- Thamien (Calif.) --- The Garden of the World (Calif.)