Choose an application

• Reference Manager
• EndNote
• RefWorks (Direct export to RefWorks)

Key features of this fourth edition are: six new cases, including several international crises; current discussion of communications technology as it relates to crises; and a companion website with additional cases as well as supplemental materials for students and classroom resources for instructors.

Public relations --- Crisis management --- Advertising --- Management --- #SBIB:309H250 --- Crises --- Management of crises --- Problem solving --- Conflict management --- Business --- Industries --- PR (Public relations) --- Industrial publicity --- Mass media and business --- Propaganda --- Publicity --- Interne en externe communicatie: algemene werken --- Communication in crisis management --- Communication --- Public relations - Management - Case studies --- Crisis management - Case studies --- Advertising - Case studies