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agro-advisory and their content, delivery mode, business model and utility and provides an insight into the evolution of mobile phones as an extension tool in different countries across the globe. The book will provide valuable insights on m-agriculture initiatives for agricultural extension around the world to agricultural students, extension professionals, researchers and policy makers across the globe both for understanding them and working on them. The lessons from the m-agriculture initiatives can guide the mode of implementation and evolution of mobile based advisory services in agriculture.

Cell phones.

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Au-delà des polémiques franco-françaises sur les dangers liés au téléphone portable, le mobile est désormais un symbole de globalisation culturelle. A la fois produit de masse et support de personnalisation, il invite à dépasser les discours sur la fracture numérique. Jusqu'à inverser les rapports Nord/Sud dans ce domaine. Car l'avenir de la mythologie du téléphone portable se trouve en Afrique ou en Inde, à Gaza ou en Iran, bref, dans les pays du sud, nouveaux inventeurs de la culture mobile de demain.

Cell phones --- Cell phones --- Globalization

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Cell Phones --- Electromagnetic Radiation