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International consumer behavior: its impact on marketing strategy development
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ISBN: 089930883X Year: 1995 Publisher: Westport Quorum Books


Book
Globalization from the bottom up : a blueprint for modern capitalism
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ISBN: 9780387770987 0387770976 9780387770970 1441910425 9786611920166 1281920169 0387770984 Year: 2008 Publisher: New York : Springer,

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Abstract

There is no doubt that the wheels of globalization are inexorably turning. Pundits on both sides of the fence argue that its forces are either creating greater opportunity for every citizen of the planet or driving a deeper wedge between the haves and the have-nots. In Globalization from the Bottom Up, Josh Samli argues that concentration of wealth is not sustainable; the world-wide financial and economic crisis that began in 2008 is a clear example of the impact of excess. This accumulation of wealth—and the political influence that it bestows—is what Samli calls the "greed factor"; left unchecked and unguided, it could spell economic, environmental, and cultural disaster. While acknowledging that power will continue to be concentrated at the top level of the pyramid, Samli offers an alternative model, a philosophy and practice of "social capitalism" that is grounded in a bottom-up approach to wealth creation. Drawing from examples around the world, Samli argues that wherever the entrepreneurial spirit is tapped, financial, social, and political change will inevitably take place, as other actors in the system recognize opportunities to reap the benefits (for example, through the creation of more consumers and collection of more taxes). Institutions and infrastructure designed to create more entrepreneurs may well be the key to emerging from the current crisis and setting the stage for a more diverse, inclusive global economy. Making the direct links among entrepreneurship, economic development, environmental protection, and political freedom, and offering practical recommendations for enlarging the pie, rather than slicing it into smaller pieces, Samli presents a provocative, and ultimately hopeful, view of a more inclusive, wealthier, and sustainable future.

Keywords

Economics/Management Science. --- Development Economics. --- Economic Growth. --- Economic Policy. --- Entrepreneurship. --- Economics. --- Endogenous growth (Economics). --- Economic policy. --- Economie politique --- Croissance endogène (Economie politique) --- Politique économique --- Entrepreneuriat --- Capitalism. --- Economic development. --- Globalization --Economic aspects. --- International economic relations. --- Globalization --- Economic development --- International economic relations --- Capitalism --- Business & Economics --- Commerce --- Economic Theory --- International Commerce --- Economic aspects --- AA / International- internationaal --- 382.11 --- 331.31 --- 331.32 --- Theorie van het internationale evenwicht. Economische onafhankelijkheid van een natie. Globalisering. Mondialisering. --- Economisch beleid. --- Structuur van de economie. --- Economic aspects. --- Market economy --- Economic policy, Foreign --- Economic relations, Foreign --- Economics, International --- Foreign economic policy --- Foreign economic relations --- Interdependence of nations --- International economic policy --- International economics --- New international economic order --- Development, Economic --- Economic growth --- Growth, Economic --- Development economics. --- Economic growth. --- Economics --- Profit --- Capital --- Economic policy --- International relations --- Economic sanctions --- Statics and dynamics (Social sciences) --- Development economics --- Resource curse --- Entrepreneur --- Intrapreneur --- Business incubators --- Economic nationalism --- Economic planning --- National planning --- State planning --- Planning --- National security --- Social policy --- Economisch beleid --- Structuur van de economie --- Theorie van het internationale evenwicht. Economische onafhankelijkheid van een natie. Globalisering. Mondialisering


Book
Marketing and distribution systems in Eastern Europe
Author:
ISBN: 0030464862 9780030464867 Year: 1978 Publisher: London Praeger


Book
Empowering the Market Economy through Innovation and Entrepreneurship
Author:
ISBN: 1137564210 113755827X Year: 2016 Publisher: New York : Palgrave Macmillan US : Imprint: Palgrave Macmillan,

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This book argues that the strength of our dynamic society is a market economy, which functions well only if positive and constructive marketing practices are performed. It offers innovative alternatives for achieving economic progress and outlines strategies to create conditions for equal opportunity. The American economy has transitioned from a “survival of the fittest" to "survival of the fattest" mentality, focusing less on the people and quality of life and more on the amount of dollars to be gained. The divide between the 1% and 99% leaves lower-income individuals at a significant disadvantage and threatens both economic and societal advancement. The author offers clear, intelligible solutions to accomplish this such as eliminating discrimination, providing opportunities for new ideas and industries, enhancing quality of life, and encouraging more competition so that radical innovations can emerge and make a positive difference. This book will appeal to leaders and researchers across marketing, economics, management, and accounting looking for answers on how to get the American economy back on track.


Book
From imagination to innovation : new product development for quality of life
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ISBN: 148998965X 1461408539 9786613353450 1283353458 1461408547 146140844X Year: 2011 Publisher: New York : Springer,

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It is impossible to measure the full economic and psychological benefits of the sewing machine, the polio vaccine, or the Internet. What we know is that these products have changed our lives for the better, generating net benefits well beyond the metric of corporate profits.  As forces such as financial market volatility and fragmented markets demonstrate the fragility of the global economy, the imperative to develop products and services that contribute to the well-being of the many—rather than the few—is more pronounced than ever. In this book, A. Coskun Samli explores this imperative of an “innovation culture” and how it can be encouraged at all levels, from the individual to the nation or region.  He argues that without a global innovation culture, committed to generating socially valuable products, we are likely to face a deteriorating quality of life, as wealth is concentrated at the top.  Integrating insights from management, economics, policy, and psychology, Samli demonstrates how creativity can be channeled into innovation and innovation can be channeled, in turn, toward economic development.  He discusses how national policies can be oriented toward encouraging such socially beneficial innovations as sustainable energy, communication technology, and medical discoveries.  The aim is to promote the development of products and services that improve quality of life and generate profits for those who invest in them.  He argues that all innovations, whether radical or incremental, must demonstrate social value in order to be truly profitable.


Book
International entrepreneurship : innovative solutions for a fragile planet
Author:
ISBN: 1441927816 038788596X 9786612126918 1283946017 1282126911 0387885978 Year: 2009 Publisher: New York ; London : Springer,

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Despite the accelerating pace of globalization, it is impossible to ignore the marginalization of the developing world, as billions of people continue to slip deeper into poverty. While many theories, policies, and practices have been proposed to help redress the disparities between the "haves" and the "have-nots," only recently have proponents of sustainable economic development and entrepreneurship discovered each other. In this provocative and timely book, A. Coskun Samli fills the gap by making the connections explicit and arguing that entrepreneurship may be the best hope for countries that have fallen into the trap of relying on foreign aid and bowing to the pressures of multinational conglomerates driven by short-term profit-maximizing goals. Samli builds the case that some cultures are, indeed, more entrepreneurial than others, and demonstrates the importance of creating the right conditions, infrastructure, policies, and educational systems that inspire and support new business creation. Outlining the qualities that entrepreneurs possess, he argues that entrepreneurial mindset can be nurtured and developed, and channeled into enterprises that create value for the many and not for just the few at the top. Favoring internal (or "endogenous") strategies to stimulate growth over external (or "exogenous") quick fixes, Samli shows that sustainable development is dependent upon a commitment of government and citizens alike to recognize and create opportunities. Among the potential solutions he advocates are Silicon Valley "facsimiles," where research and educational institutions, private industry, and venture capital are concentrated to facilitate innovation, technology transfer, and knowledge sharing. Employing examples from around the world, Samli is hopeful that entrepreneurship will take root, thrive, and contribute to global prosperity.

In search of an equitable, sustainable globalization : the bittersweet dilemma
Author:
ISBN: 1567205127 9786610928033 1280928034 0313011699 9780313011696 9781280928031 9781567205121 6610928037 9798400669262 Year: 2002 Publisher: Westport, Conn. : London : Praeger, Bloomsbury Publishing,

Empowering the American consumer : corporate responsiveness and market profitability
Author:
ISBN: 1567203787 0313004668 0585384177 9780585384177 9780313004667 9781567203783 Year: 2001 Publisher: Westport, Conn. : Quorum Books,

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Infrastructuring : the key to achieving economic growth, productivity, and quality of life
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ISBN: 1441975209 9786612971587 1441975217 1282971581 148998173X Year: 2010 Publisher: New York, NY : Springer Science+Business Media, LLC,

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The recent global financial crisis has intensified concerns over how nations—both developed and developing—can revitalize economic growth and ensure opportunity for prosperity to all citizens. Many analysts and policymakers alike are looking to new business creation and the promotion of entrepreneurial practices as a panacea, or at least as a partial solution. A. Coskun Samli has argued in his two most recent books that the current model of globalization tends to marginalize the poor and that developing countries must rely on local business development, rather than exogenous forces, such as aid, loans, and trade, to catalyze growth. This third book in his trilogy argues that a "bottom-up" approach is necessary for developing countries to participate in globalization—but is not sufficient. He proposes that the economic goals of a country, a region, or a company are fulfilled first and foremost by a properly designed and maintained infrastructure, encompassing both physical elements, such as transportation and communication systems, and qualitative elements, such as functioning educational, legal, and governing institutions. In Infrastructuring, Samli analyzes the experiences of a variety of countries, including China, India, Ireland, and South Africa, to highlight the role that infrastructure plays in economic development, and considers its implications for such timely issues as new business creation, productivity, and supply chain logistics. Moreover, he outlines practical approaches to infrastructure management and policy oversight.


Book
International consumer behavior in the 21st century : impact on marketing strategy development
Author:
ISBN: 1461451248 1461451256 1283865076 Year: 2013 Publisher: New York : Springer,

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Over the past two decades, the face of the world consumer has truly changed. Goods are more available, information about these goods is more open and accessible, and the ability to buy these goods from any corner of the earth has become possible. As a result, international marketing is more important now than ever before. In this book, Josh Samli explores the challenges facing modern international marketers. He explains what it is to have successful communication with the target market: using social media to share consistent information about products and services, communicating directly with culture-driven consumers who already communicate online amongst themselves and with competitors, and mastering people-to-people communication with both privileged and non-privileged consumers. Any company dealing with international marketing must learn how to handle these new challenges in order to survive in the 21st century.

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