TY - BOOK ID - 93399653 TI - Letters as symbols : international collection of lettermarks AU - De Pelsemaker, Christophe AU - Ibou, Paul PY - 2019 SN - 9789077207642 9077207643 PB - België Stockmans DB - UniCat KW - Logo KW - Vormgeving KW - Vormgever KW - Letter KW - Symbool KW - logotypes KW - lettertypes KW - typografie KW - digital design KW - merken KW - logo's KW - letters KW - Trademarks KW - Logotypes (Printing) KW - Patents as Topic KW - Patents as Topics KW - Trademark KW - Logos (Printing) KW - Logotype KW - Type and type-founding KW - Merchant marks KW - Registration of trademarks KW - Trade-marks KW - Trade names KW - Trade regulation KW - Brand name products KW - Business names KW - Logos (Symbols) KW - Service marks KW - logos KW - graphic design KW - Ibou, Paul UR - https://www.unicat.be/uniCat?func=search&query=sysid:93399653 AB - The logos featured in Letters As Symbols are a combination of work made by the greatest of all time and of work by contemporary known and unknown designers or agencies. Looking purely at the aesthetics of these logos, they are all equal and have the qualities a good logo must have. Because Paul and I did not want to make a distinction between famous and non-famous designers, the logos are arranged in a non-specific way. The only order that is used is the alphabetical order per letter. This gives you the possibility of being surprised to see the same level of quality between some of the respected leaders and the less known designers. ER -