TY - BOOK ID - 80732586 TI - Measuring marketing PY - 2018 SN - 9781501507311 1501507311 9781501515767 PB - Berlin DB - UniCat KW - Marketing KW - Marketing research KW - Market research KW - Markets KW - Research KW - Research, Industrial KW - Consumer goods KW - Domestic marketing KW - Retail marketing KW - Retail trade KW - Industrial management KW - Aftermarkets KW - Selling KW - Evaluation KW - E-books UR - https://www.unicat.be/uniCat?func=search&query=sysid:80732586 AB - ER -