TY - BOOK ID - 78623469 TI - Can Business Save the Earth? : Innovating Our Way to Sustainability AU - Lenox, Michael, AU - Chatterji, Aaron, PY - 2020 SN - 9781503606197 1503606198 9780804790994 080479099X PB - Stanford, CA : Stanford University Press, DB - UniCat KW - Business enterprises KW - Technological innovations KW - Industrial management KW - Sustainable development KW - Development, Sustainable KW - Ecologically sustainable development KW - Economic development, Sustainable KW - Economic sustainability KW - ESD (Ecologically sustainable development) KW - Smart growth KW - Sustainable economic development KW - Economic development KW - Environmental aspects KW - E-books KW - Sustainable development. KW - Environmental aspects. UR - https://www.unicat.be/uniCat?func=search&query=sysid:78623469 AB - Increasingly, business leaders are tasked with developing new products, services, and business models that minimize environmental impact while driving economic growth. It's a tall order—and a call that is only getting louder. In Can Business Save the Earth?, Michael Lenox and Aaron Chatterji explain just how the private sector can help. Many believe that markets will inevitably demand sustainable practices and force them to emerge. But Lenox and Chatterji see it differently. Based on more than a decade of research and work with companies, they argue that a bright green future is only possible with dramatic innovation across multiple sectors at the same time. To achieve this, a broader ecosystem of players—including inventors, executives, customers, investors, activists, and governments—all must play a role. The book outlines how and the extent to which each group can serve as a driver of green growth. Then, Lenox and Chatterji identify where economic incentives currently exist, or could exist with institutional change, and ultimately address the larger question of how far well-coordinated efforts can take us in addressing the current environmental crisis. ER -