TY - BOOK ID - 67930295 TI - Experimental auctions AU - Lusk, Jayson AU - Shogren, Jason F PY - 2007 SN - 9780521855167 0521855160 9780521671248 0521671248 9780511611261 9781139129237 1139129236 0511611269 1107176743 128332976X 9786613329769 1139134272 1139131486 0511503989 0511506120 PB - Cambridge New York Cambridge University Press DB - UniCat KW - Auctions. KW - Consumers' preferences KW - Mathematical models. KW - Auctions KW - consumentengedrag KW - kwantitatieve methoden KW - marketing research KW - mathematische modellen, toegepast op bedrijfsleven KW - mathematische modellen, toegepast op economie KW - Dutch auctions KW - Vendues KW - Bailments KW - Commercial law KW - Mathematical models KW - Business, Economy and Management KW - Economics UR - https://www.unicat.be/uniCat?func=search&query=sysid:67930295 AB - Economists, psychologists, and marketers are interested in determining the monetary value people place on non-market goods for a variety of reasons: to carry out cost-benefit analysis, to determine the welfare effects of technological innovation or public policy, to forecast new product success, and to understand individual and consumer behavior. Unfortunately, many currently available techniques for eliciting individuals' values suffer from a serious problem in that they involve asking individuals hypothetical questions about intended behavior. Experimental auctions circumvent this problem because they involve individuals exchanging real money for real goods in an active market. This represents a promising means for eliciting non-market values. Lusk and Shogren provide a comprehensive guide to the theory and practice of experimental auctions. It will be a valuable resource to graduate students, practitioners and researchers concerned with the design and utilization of experimental auctions in applied economic and marketing research. ER -