TY - BOOK ID - 6408943 TI - Ethical marketing decisions : the higher road. AU - Laczniak, Gene R. AU - Murphy, Patrick E. PY - 1993 SN - 0205136273 9780205136278 PB - Boston (Mass.) : Allyn and Bacon, DB - UniCat KW - Business ethics KW - Marketing KW - Moral and ethical aspects KW - Marketing - Moral and ethical aspects UR - https://www.unicat.be/uniCat?func=search&query=sysid:6408943 AB - ER -