TY - BOOK ID - 584240 TI - Web metrics for library and information professionals PY - 2014 SN - 9781856048743 1856048748 178330068X 9781783300686 PB - London: Facet, DB - UniCat KW - Information retrieval KW - Computer architecture. Operating systems KW - Library research KW - Mass communications KW - Webometrics KW - Data mining. KW - Library science. KW - Cybermétrie KW - Exploration de données (Informatique) KW - Bibliothéconomie KW - Resource description & access. KW - Data mining KW - Web usage mining KW - Internet usage KW - -Web site KW - -028.7 KW - Analysis, Web usage KW - Analytics, Web KW - Mining, Web usage KW - Web analytics KW - Web usage analysis KW - Algorithmic knowledge discovery KW - Factual data analysis KW - KDD (Information retrieval) KW - Knowledge discovery in data KW - Knowledge discovery in databases KW - Mining, Data KW - Database searching KW - Statistics KW - -Data processing KW - Evaluation. KW - Webometrics. KW - Cybermétrie KW - Exploration de données (Informatique) KW - Bibliothéconomie KW - Librarianship KW - Library economy KW - Bibliometry, Web KW - Cybermetrics KW - Internetometrics KW - Metrics, Web KW - Netometrics KW - Web bibliometry KW - Web metrics KW - Webometry KW - RDA KW - RDA: resource description & access KW - RDA: resource description and access KW - Resource description and access KW - Bibliography KW - Documentation KW - Information science KW - Quantitative research KW - World Wide Web KW - Research KW - Library science KW - Resource description & access KW - Internet KW - Librarians KW - Library Services KW - Research Support as Topic KW - Information Storage and Retrieval KW - utilization KW - organization and administration KW - Internet - utilization KW - Library Services - organization and administration UR - https://www.unicat.be/uniCat?func=search&query=sysid:584240 AB - Outside back cover : "This is a practical guide to using web metrics to measure impact and demonstrate value. The web provides an opportunity to collect a host of different metrics, from those associated with social media accounts and websites to more traditional research outputs. This book is a clear guide for library and information professionals as to what web metrics are available and how to assess and use them to make informed decisions and demonstrate value. As individuals and organizations increasingly use the web in addition to traditional publishing avenues and formats, this book provides the tools to unlock web metrics and evaluate the impact of this content. The key topics covered include: bibliometrics, webometrics and web metrics; data collection tools; evaluating impact on the web; evaluating social media impact; investigating relationships between actors; exploring traditional publications in a new environment; web metrics and the web of data; the future of web metrics and the library and information professional. The book will provide a practical introduction to web metrics for a wide range of library and information professionals, from the bibliometrician wanting to demonstrate the wider impact of a researcher's work than can be demonstrated through traditional citations databases, to the reference librarian wanting to measure how successfully they are engaging with their users on Twitter. It will be a valuable tool for anyone who wants to not only understand the impact of content, but demonstrate this impact to others within the organization and beyond.-- ER -