TY - BOOK ID - 5476019 TI - Principes de marketing AU - Armstrong, Gary M. AU - Kotler, Philip AU - Le Nagard, Emmanuelle PY - 2010 SN - 9782744074752 9782744075124 2744075124 2744074756 PB - Paris: Pearson education, DB - UniCat KW - Marketing KW - Marketing. UR - https://www.unicat.be/uniCat?func=search&query=sysid:5476019 AB - ER -