TY - BOOK ID - 4943260 TI - Analysis and decision making : cases for marketing management AU - Mathews, H. Lee AU - Dolich, Ira J. AU - Wilson, David T. PY - 1971 SN - 0130326313 9780130326317 PB - Englewood Cliffs (N.J.) : Prentice-Hall, DB - UniCat KW - Marketing KW - Case studies KW - Cas, Etudes de KW - -658.8 KW - Consumer goods KW - Domestic marketing KW - Retail marketing KW - Retail trade KW - Industrial management KW - Aftermarkets KW - Selling KW - Marketing. Sales. Selling. Distribution KW - Case studies. KW - 658.8 Marketing. Sales. Selling. Distribution KW - 658.8 KW - Marketing - Case studies UR - https://www.unicat.be/uniCat?func=search&query=sysid:4943260 AB - ER -