TY - BOOK ID - 451089 TI - Consumerism: new challenges for marketing AU - Kangun, Norman AU - Richardson, Lee PY - 1978 SN - 0877570973 9780877570974 PB - Chicago, Ill. American Marketing Association DB - UniCat KW - Consumer behavior KW - Consumer protection KW - Marketing KW - Congresses KW - Social aspects KW - Congresses. KW - Consumer protection - United States - Congresses KW - Marketing - Social aspects - United States - Congresses UR - https://www.unicat.be/uniCat?func=search&query=sysid:451089 AB - ER -