TY - BOOK ID - 357102 TI - Korean masculinities and transcultural consumption PY - 2011 SN - 9789888028665 9789888028672 9888028669 9888028677 9888053639 988220712X 9789888053636 9789882207127 PB - Hong Kong Hong Kong University Press DB - UniCat KW - Sociology of the family. Sociology of sexuality KW - Sociology of culture KW - South Korea KW - Masculinity in popular culture KW - Cross-cultural studies KW - Cross-cultural studies -- Korea (South). KW - Masculinity in popular culture -- Korea (South). KW - Transcultural consumption. KW - Gender & Ethnic Studies KW - Social Sciences KW - Gender Studies & Sexuality KW - Pae, Yong-jun, KW - Rain, KW - Appreciation KW - Oldboy (Motion picture) KW - Electronic discussion groups. KW - Comparison of cultures KW - Inter-cultural studies KW - Intercultural studies KW - Trans-cultural studies KW - Transcultural studies KW - Culture KW - Ethnology KW - Social sciences KW - Popular culture KW - Methodology KW - Masculinity KW - Fans (Persons) KW - Men in popular culture KW - Culture diffusion. KW - Consumption (Economics) KW - Intellectual life. KW - Popular culture and globalization. KW - Psychology. KW - Social aspects. UR - https://www.unicat.be/uniCat?func=search&query=sysid:357102 AB - This book investigates the transcultural consumption of hybrid South Korean masculinities in contemporary South Korean popular culture. It focuses on the Japanese middle-aged female fandom of an actor - Bae Yong-Joon (aka. Yonsama) - the middle class Singaporean female fandom of a pop-star Rain, and the Western online cult fandom of a film, Oldboy. ER -