TY - BOOK ID - 3389903 TI - The rhetoric of soft power : public diplomacy in global contexts PY - 2012 VL - *2 SN - 9780739142585 0739142585 9780739142608 0739142607 1280658975 9786613635907 9781280658976 9780739142592 PB - Lanham, Md. : Lexington Books, DB - UniCat KW - Coexistence KW - Communicatie [Politieke ] KW - Communicatie in de politiek KW - Communication en politique KW - Communication in politics KW - Coƫxistence pacifique KW - Diplomacy KW - Diplomatie KW - Foreign affairs KW - Foreign policy KW - Interdependence of nations KW - International relations KW - Internationale betrekkingen KW - Ordre mondial KW - Peaceful coexistence KW - Political communication KW - Politieke communicatie KW - Relations internationales KW - Vreedzame coƫxistentie KW - Wereldorde KW - World order KW - International relations. KW - Diplomacy. KW - Communication in politics. KW - Political science KW - History KW - Foreign relations KW - Global governance KW - International affairs KW - National security KW - Sovereignty KW - World politics UR - https://www.unicat.be/uniCat?func=search&query=sysid:3389903 AB - The Rhetoric of Soft Power: Public Diplomacy in Global Contexts provides new insight into the global growth of the soft power concept, through a comprehensive, comparative analysis of public diplomacy and strategic communication initiatives. The book addresses the interdisciplinary implications of soft power, that draws together insights from international communication and international relations research, in order to understand how soft power has been interpreted as increasingly necessary by a range of international actors. ER -