TY - BOOK ID - 30551556 TI - Fundamentals of business marketing research : a guide for university-level faculty and policymakers AU - Reid, David A. AU - Plank, Richard E. PY - 2004 SN - 0789033143 0789023113 1000112012 1003063837 9780789023117 9780789033147 9781003063834 9781000131970 1000131971 9781000112016 9781000156829 1000156826 0789023121 PB - New York : Best Business Books : Routledge, DB - UniCat KW - Industrial marketing - Research. KW - Commerce KW - Business & Economics KW - Marketing & Sales KW - Industrial marketing KW - Research. KW - B2B marketing (Business to business marketing) KW - Business to business marketing KW - Business-to-business selling KW - Industrial equipment KW - Marketing UR - https://www.unicat.be/uniCat?func=search&query=sysid:30551556 AB - Publisher Provided Annotation ER -