TY - BOOK ID - 25894331 TI - Qualitative market research: a practitioner's and buyer's guide AU - Gordon, Wendy AU - Langmaid, Roy PY - 1988 SN - 056605115X PB - Aldershot Gower DB - UniCat KW - Qualitative methods in social research KW - Market research KW - Marketing research. UR - https://www.unicat.be/uniCat?func=search&query=sysid:25894331 AB - ER -