TY - BOOK ID - 2478193 TI - Marketing : contemporary concepts and practices AU - Schoell, William F. AU - Guiltinan, Joseph P. PY - 1992 SN - 0205131506 PB - Boston London Toronto Allyn and Bacon DB - UniCat KW - Consumer goods Marketing KW - Domestic marketing KW - Marketing KW - Marketing domestique KW - Retail marketing KW - Retail trade Marketing KW - Marketing. UR - https://www.unicat.be/uniCat?func=search&query=sysid:2478193 AB - ER -