TY - BOOK ID - 22603323 TI - Database marketing AU - Shaw, Robert AU - Stone, Merlin PY - 1989 VL - vol *2 SN - 0704506394 PB - Aldershot Gower DB - UniCat KW - Banques de données--Gestion KW - Data base management KW - Database management KW - Databasebeheer KW - Databases--Beheer KW - Gegevensbanken--Beheer KW - Gegevensbestanden--Beheer KW - Generalized data management systems KW - Systems [Data base management ] KW - Systems [Generalized data base management ] KW - Marketinginformatievoorziening (databasemarketing) KW - Marketing KW - Databases UR - https://www.unicat.be/uniCat?func=search&query=sysid:22603323 AB - ER -