TY - BOOK ID - 2051049 TI - Manager's guide to excellence in public relations and communication management AU - Dozier, David M. AU - Grunig, Larissa A. PY - 1995 SN - 080581809X 0805818103 9780805818109 PB - Mahwah, N.J. Erlbaum DB - UniCat KW - Advertising. Public relations KW - Organization theory KW - 659.4 KW - Communication in management KW - Public relations KW - #SBIB:309H252 KW - #SBIB:AANKOOP KW - PR KW - communicatiemanagement KW - communicatie KW - management KW - 366.42 KW - Business KW - Industries KW - PR (Public relations) KW - Advertising KW - Industrial publicity KW - Mass media and business KW - Propaganda KW - Publicity KW - Communication in industry KW - Managerial communication KW - Management KW - Public relations (PR) KW - Externe communicatie (incl. public relations) KW - public relations KW - Communication in management. KW - Public relations. KW - 659.4 Public relations (PR) UR - https://www.unicat.be/uniCat?func=search&query=sysid:2051049 AB - ER -