TY - BOOK ID - 2042955 TI - The discipline of market leaders : choose your customers, narrow your focus, dominate your market. AU - Treacy, Michael AU - Wiersema, Frederik Derk PY - 1995 SN - 0201406489 PB - Reading (Mass.) : Addison-Wesley, DB - UniCat KW - Marketing KW - Competition. KW - Market segmentation. KW - Quality of products. KW - Customer services. KW - Competition KW - Market segmentation KW - Quality of products KW - Customer services KW - #ECO:03.14:industrie en onderneming marketing KW - #ECO:03.03:industrie en onderneming competitiviteit concurrentie KW - 658.8 KW - 338.516 KW - Qualité Kwaliteitszorg KW - Service à la clientèle Klantendienst KW - Marketing Marketing KW - Relations publiques Public relations KW - Valeurs (marketing) Waarde (marketing) KW - Concurrentie KW - E090112.jpg KW - Customer service KW - Service, Customer KW - Service (in industry) KW - Services, Customer KW - Technical service KW - Customer relations KW - Product quality KW - Consumer protection KW - Quality control KW - Workmanship KW - Niche marketing KW - Segmented market KW - Competition (Economics) KW - Competitiveness (Economics) KW - Economic competition KW - Commerce KW - Conglomerate corporations KW - Covenants not to compete KW - Industrial concentration KW - Monopolies KW - Open price system KW - Supply and demand KW - Trusts, Industrial KW - Economic aspects KW - beleid, cultuur, succes, gedrag, management, organisatie, strategie UR - https://www.unicat.be/uniCat?func=search&query=sysid:2042955 AB - ER -