TY - BOOK ID - 2034341 TI - Customer satisfaction measurement and management : using the voice of the customer AU - Naumann, Earl AU - Giel, Kath PY - 1995 SN - 0538844396 PB - London International Thomson business publishing DB - UniCat KW - Market research KW - 658.81 KW - 65.012.4 KW - 659.011 KW - Customer services KW - -Consumer satisfaction KW - -Customer satisfaction KW - Satisfaction KW - Brand loyalty KW - Customer loyalty KW - Customer service KW - Service, Customer KW - Service (in industry) KW - Services, Customer KW - Technical service KW - Customer relations KW - Sales organization KW - Management. Directorate. Technique and methods of management KW - Publicity. Information work. Public relations--?.011 KW - Management KW - Evaluation KW - Consumer satisfaction KW - Evaluation. KW - Management. KW - -Sales organization KW - 659.011 Publicity. Information work. Public relations--?.011 KW - 65.012.4 Management. Directorate. Technique and methods of management KW - 658.81 Sales organization KW - -65.012.4 Management. Directorate. Technique and methods of management KW - Customer satisfaction UR - https://www.unicat.be/uniCat?func=search&query=sysid:2034341 AB - ER -