TY - BOOK ID - 17480527 TI - The female gaze : women as viewers of popular culture AU - Gamman, Lorraine AU - Marshment, Margaret PY - 1988 SN - 0704341093 9780704341098 PB - London The Women's Press DB - UniCat KW - Film KW - Sociology of minorities KW - Advertising. Public relations KW - Sociology of the family. Sociology of sexuality KW - Mass communications KW - Sociology of culture KW - Fiction KW - Thematology KW - Philosophy and psychology of culture KW - Women in popular culture KW - Body Image KW - Women KW - Attitudes KW - Women - Attitudes KW - Feminism KW - Movie review KW - Movies KW - Viewing habits KW - Literature KW - Images of men KW - Popular culture KW - Pornography KW - Postmodernism KW - Publicity KW - Television KW - Images of women KW - Blackness KW - Book KW - Detective novels UR - https://www.unicat.be/uniCat?func=search&query=sysid:17480527 AB - These essays on popular culture explore the contradictions and possibilities in the new images of powerful women such as Cagney and Lacey, Edwina Currie or Madonna. Does Alexis Carrington really represent the wilder side of women, or yet another example of sex co-opted for capitalism? And what has Spielberg's film done to The Color Purple ? Is the female gaze being made to serve "male" ideologies, such as law and order or the protestant work ethic ? Or does active female spectatorship present a challenge even to feminist film criticism ? ER -