TY - BOOK ID - 1682347 TI - Consumer behavior and marketing action. PY - 1992 SN - 0534925529 PB - Boston PWS-KENT DB - UniCat KW - Consumer behavior KW - Motivation research (Marketing) KW - Consommateurs KW - Motivation, Etudes de (Marketing) KW - Comportement KW - 658.8 KW - 659 KW - Consumentengedrag KW - E941556.jpg KW - Marketing. Sales. Selling. Distribution KW - Publicity. Information work. Public relations KW - 659 Publicity. Information work. Public relations KW - 658.8 Marketing. Sales. Selling. Distribution KW - Advertising KW - Marketing research KW - Motivation (Psychology) KW - Research KW - Behavior, Consumer KW - Buyer behavior KW - Decision making, Consumer KW - Human behavior KW - Consumer profiling KW - Market surveys KW - Psychological aspects UR - https://www.unicat.be/uniCat?func=search&query=sysid:1682347 AB - ER -