TY - VIDEO ID - 143151665 TI - How Nintendo positioned the launch of Wii PY - 2016 PB - London : Henry Stewart Talks, DB - UniCat KW - Nintendo Wii video games. KW - Video games industry. KW - Computer games industry KW - Market share. KW - New products KW - Video games industry KW - Marketing UR - https://www.unicat.be/uniCat?func=search&query=sysid:143151665 AB - The case study reviews how Nintendo positioned the launch of Wii. ER -